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● City of Richmond, VA, an Oracle E-Business Suite customer evaluated Tyler Munis ERP

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● Southern Company, a Hitachi Ventyx FocalPoint customer evaluated AVEVA PI System

● Hendrick Automotive, an Oracle NetSuite Procurement customer evaluated Coupa Procurement

Merative
Location
100 Phoenix Drive,
Ann Arbor, 48108, MI,
United States
Website
https://www.merative.com/
Phone
1 844-637-2848
Artw industry
Professional Services
Employee
Revenue

Merative Technographics

Merative Software Purchases and Digital Transformation Initiatives

Discover the latest software purchases and digital transformation initiatives being undertaken by Merative and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 1600 Merative employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.

During our research, we have identified that Merative has purchased the following applications: 6sense Account Engagement Platform for Account Based Marketing in 2024, Microsoft Azure Cloud Services for Application Hosting and Computing Services in 2022, Sentry for Application Performance Management in 2023 and the related IT decision-makers and key stakeholders.

Our database provides customer insight and contextual information on which enterprise applications and software systems Merative is running and its propensity to invest more and deepen its relationship with 6sense , Microsoft , Amazon Web Services (AWS) or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.

We have been analyzing Merative revenues, which have grown to $380.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Merative intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.

Merative Data, Technology Stack, and Enterprise Applications
CRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
6sense Legacy 6sense Account Engagement Platform Account Based Marketing CRM n/a 2024 2024
Customer Experience CRM 2022 2022
Customer Experience CRM 2023 2023
Customer Experience CRM 2023 2023
Customer Support CRM 2024 2024
Data Management Platform CRM 2023 2023
Digital Advertising Platform CRM 2023 2023
Digital Advertising Platform CRM 2023 2023
Digital Advertising Platform CRM 2023 2023
Marketing Analytics CRM 2022 2022
Marketing Analytics CRM 2022 2022
Marketing Analytics CRM 2023 2023
Marketing Analytics CRM 2022 2022
Marketing Automation CRM 2022 2022
Marketing Automation CRM 2022 2022
Marketing Automation CRM 2022 2022
Sales Automation, CRM, Sales Engagement CRM 2024 2024
Sales Enablement CRM 2025 2025
Tag Management CRM 2022 2022
Tag Management CRM 2022 2022
IaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Microsoft Legacy Microsoft Azure Cloud Services Application Hosting and Computing Services IaaS n/a 2022 2022
Application Hosting and Computing Services IaaS 2024 2024
Content Delivery Network IaaS 2022 2022
Content Delivery Network IaaS 2024 2024
ITSM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Functional Software Legacy Sentry Application Performance Management ITSM n/a 2023 2023
IT Service Management ITSM 2022 2022
Remote Monitoring and Management ITSM 2022 2022
AI-Powered Application
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Chatbots and Conversational AI AI-Powered Application 2023 2023
Chatbots and Conversational AI AI-Powered Application 2023 2023
Collaboration
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Collaboration Collaboration 2022 2022
Collaboration Collaboration 2022 2022
Content Management
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Digital Asset Management Content Management 2023 2023
Digital Signing Content Management 2022 2022
TRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Governance, Risk and Compliance TRM 2022 2022
Governance, Risk and Compliance TRM 2022 2022
CyberSecurity
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Identity and Access Management (IAM) CyberSecurity 2024 2024
PaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Transactional Email PaaS 2023 2023
IT Decision Makers and Key Stakeholders at Merative
First Name Last Name Title Function Department Email Phone
No data found
Show All Contacts
Apps Being Evaluated by Merative Executives
Date Company Status Vendor Product Category Market
No data found
FAQ - APPS RUN THE WORLD Merative Technographics

Merative is a Professional Services organization based in United States, with around 1600 employees and annual revenues of $380.0 million.

Merative operates a diverse technology stack with applications such as 6sense Account Engagement Platform, Microsoft Azure Cloud Services and Sentry, covering areas like Account Based Marketing, Application Hosting and Computing Services and Application Performance Management.

Merative has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as 6sense, Microsoft and Functional Software.

Merative recently adopted applications including Showpad in 2025, 6sense Account Engagement Platform in 2024 and Zendesk Service in 2024, highlighting its ongoing modernization strategy.

APPS RUN THE WORLD maintains an up-to-date database of Merative’s key decision makers and IT executives, available to Premium subscribers.

Our research team continuously updates Merative’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.

Subscribe to APPS RUN THE WORLD to access the complete Merative technographics profile, including detailed breakdowns by category, vendor, and IT decision makers.