Merchants Automotive Group
1278 Hooksett Rd,
Hooksett, 03106, NH,
United States
Hooksett, 03106, NH,
United States
1 603-696-7916
Automotive
Merchants Automotive Group Technographics
Merchants Automotive Group Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Merchants Automotive Group and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 100 Merchants Automotive Group employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Merchants Automotive Group has purchased the following applications: Greenhouse ATS for Applicant Tracking System in 2016, Dealertrack F&I for Dealership Management in 2019, GoDaddy Webmail for Collaboration in 2016 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Merchants Automotive Group is running and its propensity to invest more and deepen its relationship with Greenhouse , Hireology , Cox Automotive or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Merchants Automotive Group revenues, which have grown to $15.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Merchants Automotive Group intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Merchants Automotive Group Tech Stack and Enterprise Applications
Merchants Automotive Group HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Greenhouse | Legacy | Greenhouse ATS | Applicant Tracking System | HCM | n/a | 2016 | 2016 |
In 2016, Merchants Automotive Group implemented Greenhouse ATS, an Applicant Tracking System. The United States automotive retailer with about 100 employees uses Greenhouse ATS on its public careers page to centralize recruiting and capture applications directly from the website.
Greenhouse ATS was configured to support core applicant tracking workflows including job posting, candidate tracking, interview orchestration, and offer management, reflecting standard Applicant Tracking System capabilities. Configuration focus emphasized careers page integration and centralized candidate recordkeeping to align recruiting operations with dealer and corporate hiring needs.
Operational ownership resides with the internal HR and recruiting function, which manages requisitions, screening, interview scheduling, and candidate communication through Greenhouse ATS. The primary integration point is the company careers site, enabling published job listings and direct application capture, while governance centers on HR managed hiring workflows and role based access within Greenhouse ATS.
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Recruiting, Applicant Tracking System | HCM |
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2020 | 2020 |
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Merchants Automotive Group ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Cox Automotive | Legacy | Dealertrack F&I | Dealership Management | ERP Services and Operations | n/a | 2019 | 2019 |
In 2019, Merchants Automotive Group implemented Dealertrack F&I in the Dealership Management category and exposed Dealertrack F&I functionality directly on its public website. The Dealertrack F&I application is used to present consumer-facing finance and insurance workflows online, enabling customers to initiate finance conversations and F&I menu presentations before arriving at the dealership.
Deployment centers on customer facing F&I workflows tied into the dealership website, with configuration aligned to standard Dealership Management capabilities such as digital menu selling, credit application initiation, and electronic contract initiation. Operational scope covers sales and finance F&I activities within the dealership, with process changes to route online leads and finance intents to in-store sales and F&I staff and governance focused on consistent menu presentation and handoff between digital and onsite workflows.
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Lease Management | ERP Services and Operations |
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2012 | 2013 |
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Merchants Automotive Group Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| GoDaddy | Legacy | GoDaddy Webmail | Collaboration | Collaboration | n/a | 2016 | 2016 |
In 2016 Merchants Automotive Group implemented GoDaddy Webmail to provide Collaboration for company email and customer messaging. GoDaddy Webmail is deployed as a hosted webmail solution tied to the company domain and is used on their public website for contact addresses and inbox routing. The deployment supports enterprise email functions such as mailbox provisioning, webmail access, and administrative user management.
Configuration work included DNS MX record updates and administrative account setup to provision user mailboxes and shared addresses for sales and service functions, with standard webmail, SMTP and IMAP access patterns typical of Collaboration deployments. Operational coverage spans the organization, supporting front office and customer facing communications across Merchants Automotive Group, with centralized account administration maintained through the GoDaddy control panel. Governance centered on centralized mailbox management and role based address assignment, keeping email infrastructure hosted within the GoDaddy service.
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Online Meeting Scheduling | Collaboration |
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2019 | 2019 |
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Merchants Automotive Group Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application, Web and Enterprise Search | Content Management |
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2017 | 2017 |
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Merchants Automotive Group CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Automotive Dealership CRM | CRM |
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2019 | 2019 |
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Automotive Dealership CRM | CRM |
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2019 | 2019 |
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Automotive Dealership CRM | CRM |
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2020 | 2020 |
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Automotive Dealership CRM | CRM |
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2020 | 2020 |
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Call Tracking and Recording | CRM |
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2020 | 2020 |
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Customer Experience | CRM |
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2016 | 2016 |
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Customer Experience | CRM |
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2020 | 2020 |
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Digital Advertising Platform | CRM |
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2016 | 2016 |
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Digital Advertising Platform | CRM |
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2017 | 2017 |
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Digital Advertising Platform | CRM |
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2020 | 2020 |
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Digital Advertising Platform | CRM |
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2016 | 2016 |
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Digital Advertising Platform | CRM |
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2018 | 2018 |
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Marketing Analytics | CRM |
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2016 | 2016 |
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Marketing Analytics, Data Management Platform | CRM |
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2018 | 2018 |
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Sales Analytics | CRM |
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2021 | 2021 |
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Merchants Automotive Group ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Performance Management | ITSM |
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2018 | 2018 |
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Merchants Automotive Group IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2016 | 2016 |
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Application Hosting and Computing Services | IaaS |
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2016 | 2016 |
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Application Hosting and Computing Services | IaaS |
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2017 | 2017 |
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Content Delivery Network | IaaS |
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2018 | 2018 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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Merchants Automotive Group Professional Services
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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PEO (Professional Employer Organization) | Professional Services |
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2015 | 2015 |
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IT Decision Makers and Key Stakeholders at Merchants Automotive Group
| First Name | Last Name | Title | Function | Department | Phone | |
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Human Resources Information System Analyst | Manager | HR | |
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IT Training & Support Specialist | Manager | IT | |
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Finance Director | Director | Finance | |
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Manager, Finance | Manager | Finance | |
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Apps Being Evaluated by Merchants Automotive Group Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Merchants Automotive Group IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Merchants Automotive Group digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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| No data found | ||||||
FAQ - APPS RUN THE WORLD Merchants Automotive Group Technographics
Merchants Automotive Group is a Automotive organization based in United States,
with around 100 employees and annual revenues of $15.0 million.
Merchants Automotive Group operates a diverse technology stack with applications such as
Greenhouse ATS, Dealertrack F&I and GoDaddy Webmail,
covering areas like Applicant Tracking System, Dealership Management and Collaboration.
Merchants Automotive Group has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Greenhouse, Cox Automotive and GoDaddy.
Merchants Automotive Group recently adopted applications including
Foureyes in 2021, Cloudflare CDN in 2021 and Hireology in 2020,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Merchants Automotive Group’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Merchants Automotive Group’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Merchants Automotive Group technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.