Beirut, 17-5002,
Lebanon
Midis Group Technographics
Midis Group Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Midis Group and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 4500 Midis Group employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Midis Group has purchased the following applications: Cisco Webex Meetings for Audio Video and Web Conferencing in 2020, Salesforce Sales Cloud for Sales Automation, CRM, Sales Engagement in 2021, Bottomline TreasuryXpress C2Treasury (ex C2Box) for Treasury Management in 2014 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Midis Group is running and its propensity to invest more and deepen its relationship with Cisco Systems , GoDaddy , Salesforce or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Midis Group revenues, which have grown to $3.00 billion in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Midis Group intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Midis Group Tech Stack and Enterprise Applications
Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Cisco Systems | Legacy | Cisco Webex Meetings | Audio Video and Web Conferencing | Collaboration | n/a | 2020 | 2020 |
In 2020 Midis Group implemented Cisco Webex Meetings as its Audio Video and Web Conferencing platform. The rollout targeted the company headquarters in Lebanon and corporate business functions within the 4,500 employee organization in the professional services sector, with visible placement and access via the Midis Group public website.
The implementation leverages Cisco Webex Meetings core capabilities, including scheduled and ad hoc video meetings, multi party audio conferencing, screen sharing, and cloud recording, delivered through browser based and native client access. Cisco Webex Meetings is configured to support client facing sessions and internal collaboration, aligning meeting policies and participant controls with enterprise conferencing workflows.
Operational coverage spans sales, professional services delivery, customer support, and executive communications, with the application embedded on the corporate website to host client and partner sessions. Integrations focus on web presence integration, meeting join flows, and centralized administration, enabling IT to provision users and enforce meeting policies across departments in Lebanon.
Governance and rollout were structured around centralized IT administration, user provisioning and policy configuration to standardize meeting security and participant controls. Cisco Webex Meetings was instrumented as the primary Audio Video and Web Conferencing tool for Midis Group, providing a unified conferencing layer for both internal collaboration and external customer engagement.
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Collaboration | Collaboration |
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2021 | 2021 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Salesforce | Legacy | Salesforce Sales Cloud | Sales Automation, CRM, Sales Engagement | CRM | n/a | 2021 | 2021 |
In 2021, Midis Group implemented Salesforce Sales Cloud on its public website. The deployment positions Salesforce Sales Cloud to provide Sales Automation,CRM,Sales Engagement capabilities for the Lebanon headquartered professional services firm. It supports the company's commercial and account teams across a 4500 employee organization for customer acquisition and pipeline management.
Configuration emphasized web lead capture and CRM record hygiene, routing inbound leads from the website into lead and contact records, and establishing opportunity stages, contact and account hierarchies and sales pipeline views typical of Sales Automation,CRM,Sales Engagement implementations. Governance work centered on standardized sales workflows, role based access controls and centralized reporting within Salesforce Sales Cloud to align sales execution and account management. The implementation describes an application level CRM deployment embedded in the public website and configured to manage lead to opportunity lifecycles.
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TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Bottomline Technologies | Legacy | Bottomline TreasuryXpress C2Treasury (ex C2Box) | Treasury Management | TRM | n/a | 2014 | 2014 |
In 2014, Midis Group implemented Bottomline TreasuryXpress C2Treasury (ex C2Box) for Treasury Management. The deployment centralized treasury operations for Midis Group, aligning the application with the companys corporate finance and treasury teams in Lebanon and reflecting Midis Group listed as a customer on the vendor site.
Bottomline TreasuryXpress C2Treasury (ex C2Box) was configured to deliver core Treasury Management capabilities, including cash positioning, payments orchestration, bank connectivity, and liquidity forecasting consistent with category-standard workflows. The implementation emphasized automated cash visibility and payment file generation to standardize approval routing and bank communications, and governance centered on centralized treasury workflows and controls to support daily cash management and corporate finance processes.
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2019 | 2019 |
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Content Delivery Network | IaaS |
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2019 | 2019 |
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IT Decision Makers and Key Stakeholders at Midis Group
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Apps Being Evaluated by Midis Group Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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