Frankfurt am Main, 60549,
Germany
Miles & More Germany Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Miles & More Germany and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 300 Miles & More Germany employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Miles & More Germany has purchased the following applications: ViewNeo Analytics for Analytics and BI in 2024, ViewNeo Enterprise for Digital Signage in 2024, Host Europe for Application Hosting and Computing Services in 2018 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Miles & More Germany is running and its propensity to invest more and deepen its relationship with Adversign Media , Host Europe or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Miles & More Germany revenues, which have grown to $220.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Miles & More Germany intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Analytics and BI
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Adversign Media | Legacy | ViewNeo Analytics | Analytics and BI | Analytics and BI | n/a | 2024 | 2024 |
In 2024, Miles & More Germany deployed ViewNeo Analytics to drive the LED screen network in its premium Worldshop at Frankfurt Airport. The deployment targeted retail point of sale and CRM engagement scenarios within the airport store, operating across multiple LED walls and LED cubes. ViewNeo Analytics, under the Analytics and BI category, was configured to provide synchronized content playback and centralized display management across the LED surfaces, with inferred use of playlist scheduling, playback orchestration, and analytics data capture modules consistent with the project description. Adversign Media provided the CMS integration that fed content to individual LED walls and LED cubes, enabling centralized scheduling, screen grouping, and coordinated playback. Operational coverage was focused on the Frankfurt Airport Worldshop in Germany and impacted retail and CRM business functions, specifically store content operations and customer engagement workflows. Content governance was centralized through the CMS integration, establishing scheduling workflows and screen assignment controls to ensure synchronized playback across multiple screens.
|
Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Adversign Media | Legacy | ViewNeo Enterprise | Digital Signage | Content Management | n/a | 2024 | 2024 |
In 2024, Miles & More Germany deployed ViewNeo Enterprise as its Digital Signage CMS in the Miles & More Worldshop at Frankfurt Airport. Adversign Media supplied ViewNeo Enterprise and configured the solution to drive synchronized LED walls and LED cubes across the retail footprint in Frankfurt.
ViewNeo Enterprise was implemented as a centralized content management and orchestration layer, providing synchronized playback, scheduling, layout management and template-driven content playback across multiple LED surfaces. The implementation focuses on in-store digital storytelling and loyalty program customer engagement, using the CMS to coordinate visual campaigns and dynamic content across LED walls and LED cubes.
The project scope is the Miles & More Worldshop in Frankfurt, with centralized content control replacing dispersed signage operations and enabling coordinated storytelling across surfaces. Operational ownership is aligned to retail and marketing workflows, where content scheduling and governance are managed centrally through ViewNeo Enterprise to ensure consistent messaging and synchronized customer experiences.
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Host Europe | Legacy | Host Europe | Application Hosting and Computing Services | IaaS | n/a | 2018 | 2018 |
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