AI Buyer Insights:

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Michelin, an e2open customer evaluated Oracle Transportation Management

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Michelin, an e2open customer evaluated Oracle Transportation Management

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Miral Experiences Tech Stack and Enterprise Applications

Miral Experiences ERP
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Oracle Legacy Oracle Cloud ERP ERP Financial ERP n/a 2021 2021
In 2021, Miral Experiences selected Oracle Cloud ERP as part of an Oracle Fusion Cloud Applications Suite rollout. The Oracle Cloud ERP implementation in the ERP Financial category, specifically Oracle Fusion Cloud Enterprise Resource Planning, is being deployed alongside Oracle Fusion Cloud Enterprise Performance Management and Oracle Fusion Cloud Human Capital Management to unify finance and HR processes across the business. The program configures core financial management and enterprise planning capabilities, with Oracle Cloud ERP providing financial close, general ledger and controllership functions commonly associated with ERP Financial platforms. Oracle Fusion Cloud Enterprise Performance Management is being used for consolidated planning and forecasting workflows, and Oracle Fusion Cloud Human Capital Management will centralize employee records and HR process automation. Oracle and Miral cited pervasive machine learning updates to support forecasting and automation of routine decisioning. Architecturally the solution is delivered as a cloud native Oracle Fusion Applications SaaS stack, consolidating transactional and planning data into a unified application data model to enable real time operational insight. The rollout covers Miral's enterprise operations across its Abu Dhabi leisure and attractions portfolio including Ferrari World Abu Dhabi, Yas Waterworld and Warner Bros. World Abu Dhabi, and is intended to support regional expansion. Governance and process transformation emphasize automation, consolidated financial planning and forecasting, and improved employee experience through HCM driven workflows. Miral and Oracle state the initiative will automate business processes, reduce costs, sharpen forecasts and improve decision making while contributing to organizational resilience and regional growth.
Miral Experiences HCM
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Oracle Legacy Oracle Cloud HCM Core HR HCM n/a 2021 2021
In 2021, Miral Experiences implemented Oracle Cloud HCM as part of a broader Oracle Fusion Cloud Applications roll-out to unify core business processes and support regional expansion. The initiative was announced as a program to automate finance and human resources workflows across Miral Experiences, the Abu Dhabi developer of major entertainment and leisure destinations, with the explicit goal of improving operational efficiency and business resilience. The deployment bundle includes Oracle Fusion Cloud Human Capital Management alongside Oracle Fusion Cloud Enterprise Resource Planning and Oracle Fusion Cloud Enterprise Performance Management, positioning Oracle Cloud HCM to manage Core HR and human resources functions. Configuration emphasis centers on centralizing Core HR data, standardizing employee lifecycle processes such as onboarding and workforce administration, and enabling talent management capabilities consistent with enterprise HCM deployments. Architecture and operational coverage focus on unifying multiple existing IT solutions into a single cloud suite, enabling cross-functional data flows between HR, finance, and planning through the Oracle Fusion Cloud Applications Suite. The rollout scope is enterprise-wide across Miral Experiences operations in Abu Dhabi with the stated intent to support a growing workforce and regional business expansion, aligning HR operational data with financial planning and forecasting. Governance changes are oriented toward process standardization and real-time operational insight, with program-level oversight from Miral Experiences digital and technology leadership to drive adoption and consolidation. Explicit outcomes cited include reduced costs, sharpened forecasts, an enhanced employee experience, and improved decision-making as direct objectives of the Oracle Cloud HCM and broader Oracle Fusion Cloud Applications implementation.
Miral Experiences Collaboration
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Microsoft Legacy Microsoft 365 Collaboration Collaboration n/a 2019 2019
In 2019, Miral Experiences implemented Microsoft 365. Miral Experiences, a Consumer Packaged Goods company based in the United Arab Emirates with approximately 2000 employees, deployed Microsoft 365 to centralize enterprise Collaboration capabilities across corporate functions. The Microsoft 365 deployment consolidated core Collaboration services, including Exchange Online for corporate email, SharePoint Online for intranet and document management, Microsoft Teams for real time chat and meetings, and OneDrive for file storage and synchronization, with tenant level administration and Azure Active Directory used for identity and access management. Microsoft 365 is referenced on the corporate website and the implementation supports internal business functions such as corporate communications, marketing, and operations across Miral Experiences sites in the United Arab Emirates.
Miral Experiences Content Management
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Digital Signing Content Management 2021 2021
Miral Experiences CRM
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Marketing Automation CRM 2019 2019
Miral Experiences EPM
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EPM EPM 2021 2021
Miral Experiences ITSM
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IT Service Management ITSM 2021 2021
Miral Experiences IaaS
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Insight
Content Delivery Network IaaS 2021 2021

IT Decision Makers and Key Stakeholders at Miral Experiences

First Name Last Name Title Function Department Email Phone
Finance Director Director Finance
Finance Director Director Finance
Director of Procurement Director Procurement
Director Of Information Technology Director IT

Apps Being Evaluated by Miral Experiences Executives

APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Miral Experiences IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Miral Experiences digital transformation priorities and AI adoption trends.
Date Company Status Vendor Product Category Market
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FAQ - APPS RUN THE WORLD Miral Experiences Technographics
Miral Experiences is a Consumer Packaged Goods organization based in United Arab Emirates, with around 2000 employees and annual revenues of $200.0 million.
Miral Experiences operates a diverse technology stack with applications such as Oracle Cloud ERP, Oracle Cloud HCM and Microsoft 365, covering areas like ERP Financial, Core HR and Collaboration.
Miral Experiences has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as Oracle and Microsoft.
Miral Experiences recently adopted applications including Oracle Cloud ERP in 2021, Oracle Cloud HCM in 2021 and DocuSign eSignature in 2021, highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Miral Experiences’s key decision makers and IT executives, available to Premium subscribers.
Our research team continuously updates Miral Experiences’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.
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