Stockholm, 113 51,
Sweden
Miss Group Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Miss Group and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 350 Miss Group employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Miss Group has purchased the following applications: Microsoft 365 for Collaboration in 2015, BaseKit Store for eCommerce in 2024, Intercom for Customer Support in 2018 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Miss Group is running and its propensity to invest more and deepen its relationship with Microsoft , Salesforce , Zoho Corp. or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Miss Group revenues, which have grown to $98.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Miss Group intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2015 | 2015 |
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Collaboration | Collaboration |
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2022 | 2022 |
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Collaboration | Collaboration |
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2023 | 2023 |
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eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| BaseKit | Legacy | BaseKit Store | eCommerce | eCommerce | n/a | 2024 | 2024 |
In 2024, Miss Group deployed BaseKit Store as its white label site builder across more than 30 hosting brands and hundreds of thousands of customers. Miss Group implemented BaseKit Store to standardize website and commerce offerings across multiple markets, using the BaseKit Store eCommerce platform to centralize site creation and storefront provisioning.
The rollout consolidated templated site builder capabilities, storefront management, catalog and checkout workflows, and multi-brand provisioning into a single platform. Configuration focused on brand templates, centralized administrative controls for content and commerce settings, and automated provisioning patterns to accelerate onboarding for newly acquired brands, supporting operations across Sweden and other global markets.
Operational governance shifted toward centralized platform administration and standardized support processes, enabling a consistent support model across hosting brands. The program is cited as simplifying support and speeding go-to-market for acquired brands.
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Intercom | Legacy | Intercom | Customer Support | CRM | n/a | 2018 | 2018 |
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Tag Management | CRM |
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2023 | 2023 |
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ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
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|
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IT Service Management | ITSM |
|
2024 | 2024 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2015 | 2015 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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