New York, 10010-6222, NY,
United States
Mobilefuse Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Mobilefuse and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 10 Mobilefuse employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Mobilefuse has purchased the following applications: Sigmoid MediaIQ for Artificial Intelligence Marketing in 2019, SIGVIEW for Analytics and BI in 2019, Google Workspace (Formerly Google G-Suite) for Collaboration in 2013 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Mobilefuse is running and its propensity to invest more and deepen its relationship with Sigmoid , SIGVIEW , Google or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Mobilefuse revenues, which have grown to $1.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Mobilefuse intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Sigmoid | Legacy | Sigmoid MediaIQ | Artificial Intelligence Marketing | AI-Powered Application | n/a | 2019 | 2019 |
In 2019, MobileFuse implemented Sigmoid MediaIQ to ingest and visualize high volume RTB, in app and CTV advertising data as part of a United States advertising and marketing analytics engagement. The work addressed real time campaign measurement and reporting, and MobileFuse had been using Sigmoid's Sigview product since summer 2019 to handle large scale adtech data workloads. Sigmoid MediaIQ was applied within the scope of advertising analytics and client reporting under the Artificial Intelligence Marketing category.
The implementation of Sigmoid MediaIQ included high throughput ingestion pipelines for RTB bid streams, in app SDK event collection, and CTV impression logs, combined with normalization and enrichment capabilities to produce unified ad telemetry. Visualization and reporting modules were configured to deliver campaign level dashboards and operational BI reporting, leveraging streaming processing and ETL automation consistent with Artificial Intelligence Marketing solutions. Configuration work focused on schema mapping, event deduplication, and automated feed processing to support continuous measurement.
Operational coverage concentrated on MobileFuse's campaign analytics and client reporting functions across its US advertising accounts, integrating publisher exchange feeds, in app event streams and CTV log sources as primary data inputs. Governance emphasized standardized data normalization rules and formalized reporting workflows to ensure consistent campaign measurement and cross client comparability. The deployment architecture relied on Sigmoid tooling for large scale adtech ingestion and visualization while keeping integrations limited to adtech data sources rather than named third party platforms.
|
Analytics and BI
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| SIGVIEW | Legacy | SIGVIEW | Analytics and BI | Analytics and BI | n/a | 2019 | 2019 |
In 2019 Mobilefuse implemented SIGVIEW using the Analytics and BI application to provide real-time ad-tech analytics and operational visibility across its in-app, CTV and DOOH inventory in the United States. Mobilefuse used SIGVIEW as an Analytics and BI platform to support ad operations and yield management for its supply and demand monitoring workflows.
The implementation emphasized real-time analytics and operational BI modules, including streaming data ingestion patterns, dashboarding for supply and demand monitoring, and query-optimized data processing to enable rapid exploration of large event stores. SIGVIEW processed multi-terabyte datasets with sub-second query response times according to the vendor announcement, enabling fast ad inventory analysis and yield optimization workflows for operations teams.
Operational coverage focused on Mobilefuse operations teams responsible for inventory yield and demand-supply balancing across channels in the United States. Governance and workflow adjustments centered on embedding SIGVIEW dashboards and alerts into operational decisioning, accelerating decision-making for operations teams as stated by the vendor.
|
Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Workspace (Formerly Google G-Suite) | Collaboration | Collaboration | n/a | 2013 | 2013 |
|
|
|
|
|
|
Collaboration | Collaboration |
|
2022 | 2022 |
|
Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Digital Signing | Content Management |
|
2023 | 2023 |
|
eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
eCommerce | eCommerce |
|
2022 | 2022 |
|
CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Marketing Automation | CRM |
|
2017 | 2017 |
|
|
|
|
|
Tag Management | CRM |
|
2016 | 2016 |
|
PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Apps Development | PaaS |
|
2022 | 2022 |
|
|
|
|
|
Transactional Email | PaaS |
|
2021 | 2021 |
|
IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Application Hosting and Computing Services | IaaS |
|
2020 | 2020 |
|
|
|
|
|
Application Hosting and Computing Services | IaaS |
|
2017 | 2017 |
|
|
|
|
|
Application Hosting and Computing Services | IaaS |
|
2021 | 2021 |
|
|
|
|
|
Content Delivery Network | IaaS |
|
2023 | 2023 |
|
|
|
|
|
Content Delivery Network | IaaS |
|
2020 | 2020 |
|
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||