Waltham, 2453, MA,
United States
Mobiquity Inc. Technographics
Mobiquity Inc. Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Mobiquity Inc. and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 700 Mobiquity Inc. employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Mobiquity Inc. has purchased the following applications: Oracle NetSuite ERP for ERP Financial in 2013, Oracle Netsuite OpenAir for Professional Services Automation in 2013, Drift AI Chatbot for Chatbots and Conversational AI in 2020 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Mobiquity Inc. is running and its propensity to invest more and deepen its relationship with Oracle , Drift , Google or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Mobiquity Inc. revenues, which have grown to $71.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Mobiquity Inc. intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Mobiquity Inc. Tech Stack and Enterprise Applications
Mobiquity Inc. ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Intuit Quickbooks Enterprise | Oracle NetSuite ERP | ERP Financial | ERP | n/a | 2013 | 2013 |
In 2013, Mobiquity Inc. implemented Oracle NetSuite ERP to address core accounting operations and migrate ERP Financial functionality from Intuit QuickBooks Enterprise. The engagement targeted corporate finance and a small Rhode Island subsidiary, centralizing accounts payable, expense processing, credit card reconciliation, and bank deposit workflows into Oracle NetSuite ERP.
The implementation focused on full cycle Accounts Payable capabilities, including vendor invoice coding and entry, voucher processing, invoice approval routing, and timely payment execution. Corporate credit card reconciliation was formalized in NetSuite, with formatted journal entries for corporate travel and spending cards, and daily bank deposits and payment receipt recording were standardized. The OpenAir Administrator role maintained approval workflows for project and expense approvals, and approvers were used to gate reimbursements that were within policy.
Operational coverage included accounts payable, treasury and expense management for the corporate office and the Rhode Island subsidiary, with ongoing vendor issue resolution and communication to employees and managers on out of policy expenses. Transactions were recorded and reconciled in Oracle NetSuite ERP while expense approvals and policy exceptions were administered through OpenAir, supporting coordinated expense governance without implying further system replacements.
Governance changes included formalized invoice approval processes, routine vendor communications to resolve disputes, and a structured check reimbursement process for out of policy expenses. The implementation successfully transitioned accounts payable functions from Intuit QuickBooks Enterprise to Oracle NetSuite ERP and streamlined credit card reconciliation workflows, while embedding NetSuite as the central ERP Financial system for transaction recording and reporting.
|
Mobiquity Inc. ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle Netsuite OpenAir | Professional Services Automation | ERP Services and Operations | n/a | 2013 | 2013 |
In 2013, Mobiquity Inc. implemented Oracle Netsuite OpenAir to support Professional Services Automation across finance and project delivery functions. The deployment focused on operationalizing project billing, time and expense capture, and resource tracking to align professional services delivery with financial workflows. Accounts payable specialists at Mobiquity worked with QuickBooks, Open Air, and NetSuite as part of the operational environment that interfaced with OpenAir for invoicing and payment processing.
Oracle Netsuite OpenAir was configured with core Professional Services Automation capabilities including project accounting, time and expense management, resource scheduling, and invoicing. Configuration work emphasized centralized time entry, expense approval routing, and project level cost attribution to provide consistent billing and revenue recognition inputs for finance and delivery teams.
Integrations connected OpenAir with QuickBooks and NetSuite to reconcile invoices, accounts payable entries, and billing records, supporting cross-system AP workflows. Governance changes concentrated on standardizing billing rules, formalizing approval workflows for time and expenses, and consolidating reporting between project delivery and finance to improve operational consistency.
|
Mobiquity Inc. AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Drift | Legacy | Drift AI Chatbot | Chatbots and Conversational AI | AI-Powered Application | n/a | 2020 | 2020 |
In 2020, Mobiquity Inc. deployed Drift AI Chatbot on its customer-facing website. The Drift AI Chatbot implementation sits in the Chatbots and Conversational AI category and was provisioned to provide real-time conversational engagement, lead capture, and automated qualification workflows.
Configuration emphasized conversational playbooks, intent classification, and automated routing to marketing and sales teams, aligned with typical Chatbots and Conversational AI capabilities. Operational scope is the corporate website, supporting customer experience, demand generation, and pre-sales qualification functions, with governance organized around scripted playbooks and ongoing tuning of conversational flows.
|
Mobiquity Inc. Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Collaboration | Collaboration |
|
2019 | 2019 |
|
Mobiquity Inc. Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Web Content Management | Content Management |
|
2021 | 2021 |
|
Mobiquity Inc. CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Account Based Marketing | CRM |
|
2020 | 2020 |
|
|
|
|
|
CRM | CRM |
|
2019 | 2019 |
|
|
|
|
|
Customer Experience | CRM |
|
2020 | 2020 |
|
|
|
|
|
Digital Advertising Platform | CRM |
|
2020 | 2020 |
|
|
|
|
|
Marketing Analytics | CRM |
|
2020 | 2020 |
|
|
|
|
|
Marketing Automation | CRM |
|
2021 | 2021 |
|
|
|
|
|
Sales Automation, CRM, Sales Engagement | CRM |
|
2021 | 2021 |
|
Mobiquity Inc. IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Application Hosting and Computing Services | IaaS |
|
2019 | 2019 |
|
|
|
|
|
Content Delivery Network | IaaS |
|
2020 | 2020 |
|
IT Decision Makers and Key Stakeholders at Mobiquity Inc.
Apps Being Evaluated by Mobiquity Inc. Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||