ModelKite
9131 Keele Street, Suite A4,
Vaughan, L4K 0G7, ON,
Canada
Vaughan, L4K 0G7, ON,
Canada
1 888-202-1462
Transportation
ModelKite Technographics
ModelKite Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by ModelKite and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 50 ModelKite employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that ModelKite has purchased the following applications: Zoho SalesIQ for Chatbots and Conversational AI in 2021, Microsoft 365 for Collaboration in 2021, IntelliTrans TMS (CarrierPoint) for Transportation Management in 2020 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems ModelKite is running and its propensity to invest more and deepen its relationship with Zoho Corp. , Microsoft , GoDaddy or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing ModelKite revenues, which have grown to $6.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for ModelKite intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
ModelKite Tech Stack and Enterprise Applications
ModelKite AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Zoho Corp. | Legacy | Zoho SalesIQ | Chatbots and Conversational AI | AI-Powered Application | n/a | 2021 | 2021 |
In 2021, ModelKite implemented Zoho SalesIQ on its public website. ModelKite deployed Zoho SalesIQ to add Chatbots and Conversational AI capabilities for website-based sales and customer support interactions, positioning Zoho SalesIQ as the conversational layer between site visitors and the company sales and support functions.
The implementation used the standard SaaS deployment pattern, embedding the Zoho SalesIQ web widget via a client side script and configuring conversational flows and automated responses within the Zoho SalesIQ console. Functional configuration focused on chat widget customization, bot flow authoring for basic lead qualification, proactive engagement triggers tied to page behavior, visitor tracking, and transcript capture for handoff to human agents.
Operational coverage centered on the website and frontline sales and support teams, with conversational handoffs routed into internal inboxes and shared agent queues and with conversation logs retained inside the Zoho SalesIQ environment. Governance and ownership were aligned to sales and marketing operations, who maintained bot scripts, answer templates, and trigger rules while using built in analytics to monitor engagement and refine bot behavior over time.
The narrative reflects a compact, department focused rollout appropriate for a 50 person transportation company, where Zoho SalesIQ functions as the primary Chatbots and Conversational AI solution on the corporate site and as the instrument for capturing and qualifying inbound interest for sales follow up.
|
ModelKite Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2021 | 2021 |
In 2021, ModelKite deployed Microsoft 365. ModelKite provisioned Microsoft 365 as its primary Collaboration platform to support its 50-employee transportation operations in Canada, and Microsoft 365 artifacts are referenced on the company website. The deployment consolidates cloud-hosted communication and productivity tooling for internal teams.
The implementation follows a tenant-based cloud architecture common to Microsoft 365, with provisioned modules including Exchange Online for email, Microsoft Teams for meetings and chat, SharePoint Online and OneDrive for document storage, and Office applications for end user productivity. Identity and access management leverages Azure Active Directory for single sign-on and role based administration, with centralized account provisioning and tenant administration conducted through the Microsoft 365 admin center. Operational coverage spans core business functions such as operations, dispatch, sales, and back office collaboration, and governance is organized around centralized admin roles and policy enforcement for data access and retention.
|
|
|
|
|
Collaboration | Collaboration |
|
2021 | 2021 |
|
|
|
|
|
Collaboration | Collaboration |
|
2022 | 2022 |
|
ModelKite SCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| IntelliTrans | Legacy | IntelliTrans TMS (CarrierPoint) | Transportation Management | SCM | n/a | 2020 | 2020 |
In 2020, ModelKite deployed IntelliTrans TMS (CarrierPoint) as its Transportation Management platform to support scheduling, carrier sourcing, and cross-border dispatch across Canada and the United States. The implementation anchored Transportation Management workflows for the company, placing IntelliTrans TMS (CarrierPoint) at the center of load entry, pickup and delivery scheduling, and carrier selection for regional freight operations.
The deployment emphasized core Transportation Management capabilities, including load planning and entry, dispatch orchestration, carrier rate negotiation and selection, and carrier compliance verification. Functional use cases captured in operational practice included dispatching a variety of equipment types such as flatbeds, reefers, Conestoga, stepdeck and dry vans, and handling day to day coordination for freight forwarding and warehousing handoffs.
Operational coverage centered on the logistics and operations teams, with the Business Operations Manager responsible for scheduling load entry, coordinating pickups and deliveries, and verifying carrier documentation to meet regulatory and company policy requirements. Rollout included formalized standard work for load scheduling and crisis handling when carriers could not meet appointments, and operational teams used IntelliTrans TMS (CarrierPoint) in conjunction with external sourcing and benchmarking tools such as LoadLink and carrier411 to inform carrier selection and rate negotiation.
|
ModelKite IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Application Hosting and Computing Services | IaaS |
|
2021 | 2021 |
|
|
|
|
|
Application Hosting and Computing Services | IaaS |
|
2021 | 2021 |
|
|
|
|
|
Application Hosting and Computing Services | IaaS |
|
2021 | 2021 |
|
|
|
|
|
Application Hosting and Computing Services | IaaS |
|
2022 | 2022 |
|
IT Decision Makers and Key Stakeholders at ModelKite
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by ModelKite Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from ModelKite IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the ModelKite digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||
FAQ - APPS RUN THE WORLD ModelKite Technographics
ModelKite is a Transportation organization based in Canada,
with around 50 employees and annual revenues of $6.0 million.
ModelKite operates a diverse technology stack with applications such as
Zoho SalesIQ, Microsoft 365 and IntelliTrans TMS (CarrierPoint),
covering areas like Chatbots and Conversational AI, Collaboration and Transportation Management.
ModelKite has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Zoho Corp., Microsoft and IntelliTrans.
ModelKite recently adopted applications including
GoDaddy Webmail in 2022, GoDaddy in 2022 and Zoho SalesIQ in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of ModelKite’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates ModelKite’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete ModelKite technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.