Modula
Modula Technographics
Modula Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Modula and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 1000 Modula employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Modula has purchased the following applications: Microsoft 365 for Collaboration in 2021, Zoominfo Platform for Account Based Marketing in 2022, Huawei Cloud for Application Hosting and Computing Services in 2008 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Modula is running and its propensity to invest more and deepen its relationship with Microsoft , Zoominfo , NextRoll or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Modula revenues, which have grown to $304.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Modula intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Modula Tech Stack and Enterprise Applications
Modula Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2021 | 2021 |
In 2021, Modula deployed Microsoft 365 to establish a unified Collaboration platform for corporate communications and operational coordination. The implementation centers on Microsoft 365 as the primary Collaboration application to support email, document collaboration, and real time communication across business functions.
The deployment surfaces Office 365 Mail on the public website, indicating use of Microsoft 365 email services for external contact flows and public facing messaging. Functional capabilities implemented align with standard Microsoft 365 Collaboration workflows, including cloud email, document sharing and coauthoring, file storage and synchronization, and synchronous chat and meeting capabilities to support knowledge sharing and operational coordination.
Operational and governance practices reflect tenant level administration within Microsoft 365, with configuration focused on user and mailbox provisioning, domain verification for the website email presence, and centralized policy enforcement to manage access and compliance. The implementation narrative positions Microsoft 365 Collaboration as the core platform for Modula's corporate collaboration and external email routing.
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Modula CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Zoominfo | Legacy | Zoominfo Platform | Account Based Marketing | CRM | n/a | 2022 | 2022 |
In 2022, Modula deployed the Zoominfo Platform to support Account Based Marketing initiatives. The Zoominfo Platform is implemented on Modula's website to capture web visitor signals and enrich inbound contacts, enabling company and contact intelligence to be attached to web interactions and form submissions.
The implementation leverages Account Based Marketing capabilities such as company and contact enrichment, web visitor identification and intent signal capture, and automated enrichment of web form data to improve account-level qualification. Configuration work focused on embedding Zoominfo Platform components on product and contact pages and mapping enrichment outputs into Modula's lead handling workflows to support targeted account scoring.
Operational ownership is with Modula's marketing and sales functions, who use Zoominfo Platform outputs to inform account selection, outbound sequencing and lead routing. Governance was established through standardized enrichment rules and trigger criteria to operationalize web sourced intelligence and control phased rollout across public website pages for validation and tuning.
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Digital Advertising Platform | CRM |
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2021 | 2021 |
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Marketing Analytics | CRM |
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2016 | 2016 |
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Marketing Automation | CRM |
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2017 | 2017 |
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Modula IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Huawei Enterprise | Legacy | Huawei Cloud | Application Hosting and Computing Services | IaaS | n/a | 2008 | 2008 |
In 2008, Modula implemented Huawei Cloud as its infrastructure platform to host its corporate website. Huawei Cloud is deployed in the Application Hosting and Computing Services category to deliver IaaS capacity for web servers and associated application workloads.
Deployment is structured as IaaS provisioning of compute instances, block and object storage, and virtual networking to support the website and web-facing applications, with Huawei Cloud providing the underlying virtualization and orchestration layers. The implementation scope centers on Modula's web presence and related IT operations, with internal IT teams provisioning resources, configuring security controls, and managing backups and scaling policies. Governance was executed through internal change control and cloud configuration management workflows, and Huawei Cloud functions as the Application Hosting and Computing Services platform for Modula's customer facing site and associated application stacks.
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Modula CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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EMM / MDM / MAM | CyberSecurity |
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2019 | 2019 |
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Secure Web Gateways (SWG) | CyberSecurity |
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2014 | 2014 |
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IT Decision Makers and Key Stakeholders at Modula
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
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Supply Chain IT solutions, Warehousing, Inventory Management and Transportation | Manager | Supply Chain | |
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Marketing Manager | Manager | Marketing | |
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CEO | CXO | Finance | |
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Group Information Systems Manager | Manager | IT | |
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Cybersecurity Specialist | Non Manager | IT | |
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Information System Specialist | Non Manager | IT | |
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Information Technology System Engineer | Non Manager | IT | |
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Apps Being Evaluated by Modula Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Modula IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Modula digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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| No data found | ||||||
FAQ - APPS RUN THE WORLD Modula Technographics
Modula is a Manufacturing organization based in Italy,
with around 1000 employees and annual revenues of $304.0 million.
Modula operates a diverse technology stack with applications such as
Microsoft 365, Zoominfo Platform and Huawei Cloud,
covering areas like Collaboration, Account Based Marketing and Application Hosting and Computing Services.
Modula has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Microsoft, Zoominfo and Huawei Enterprise.
Modula recently adopted applications including
Zoominfo Platform in 2022, Microsoft 365 in 2021 and AdRoll in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Modula’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Modula’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Modula technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.