Allentown, 18101, PA,
United States
Morning Call Technographics
Morning Call Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Morning Call and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 878 Morning Call employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Morning Call has purchased the following applications: GumGum for Artificial Intelligence Marketing in 2020, Tableau for Analytics and BI in 2022, Brightcove for Audio Video and Web Conferencing in 2014 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Morning Call is running and its propensity to invest more and deepen its relationship with GumGum , Tableau Software , Chartbeat or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Morning Call revenues, which have grown to $270.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Morning Call intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Morning Call Tech Stack and Enterprise Applications
AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| GumGum | Legacy | GumGum | Artificial Intelligence Marketing | AI-Powered Application | n/a | 2020 | 2020 |
|
Analytics and BI
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Tableau Software | Legacy | Tableau | Analytics and BI | Analytics and BI | n/a | 2022 | 2022 |
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Analytics and BI | Analytics and BI |
|
2013 | 2013 |
|
Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Brightcove | Legacy | Brightcove | Audio Video and Web Conferencing | Collaboration | n/a | 2014 | 2014 |
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Collaboration | Collaboration |
|
2022 | 2022 |
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Collaboration | Collaboration |
|
2016 | 2016 |
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Collaboration | Collaboration |
|
2022 | 2022 |
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Online Meeting Scheduling | Collaboration |
|
2017 | 2017 |
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Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Web Content Management | Content Management |
|
2020 | 2020 |
|
CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Customer Data Platform | CRM |
|
2022 | 2022 |
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Customer Engagement | CRM |
|
2020 | 2020 |
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Customer Experience | CRM |
|
2020 | 2020 |
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Customer Experience | CRM |
|
2022 | 2022 |
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Data Management Platform | CRM |
|
2018 | 2018 |
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Data Management Platform | CRM |
|
2018 | 2018 |
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Data Management Platform | CRM |
|
2015 | 2015 |
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Digital Advertising Platform | CRM |
|
2018 | 2018 |
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Digital Advertising Platform | CRM |
|
2013 | 2013 |
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Digital Advertising Platform | CRM |
|
2015 | 2015 |
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Digital Advertising Platform | CRM |
|
2017 | 2017 |
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Digital Advertising Platform | CRM |
|
2018 | 2018 |
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Digital Advertising Platform | CRM |
|
2018 | 2018 |
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Marketing Analytics | CRM |
|
2011 | 2011 |
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Marketing Automation | CRM |
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2006 | 2006 |
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Marketing Automation | CRM |
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2017 | 2017 |
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Marketing Automation | CRM |
|
2019 | 2019 |
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Marketing Automation | CRM |
|
2021 | 2021 |
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Tag Management | CRM |
|
2019 | 2019 |
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ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Application Performance Management | ITSM |
|
2019 | 2019 |
|
TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Governance, Risk and Compliance | TRM |
|
2020 | 2020 |
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Governance, Risk and Compliance | TRM |
|
2020 | 2020 |
|
IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Application Hosting and Computing Services | IaaS |
|
2016 | 2016 |
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Application Hosting and Computing Services | IaaS |
|
2018 | 2018 |
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Cloud Storage | IaaS |
|
2017 | 2017 |
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Cloud Storage | IaaS |
|
2019 | 2019 |
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Container Service | IaaS |
|
2019 | 2019 |
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Content Delivery Network | IaaS |
|
2018 | 2018 |
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Content Delivery Network | IaaS |
|
2014 | 2014 |
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Content Delivery Network | IaaS |
|
2017 | 2017 |
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Content Delivery Network | IaaS |
|
2015 | 2015 |
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Content Delivery Network | IaaS |
|
2022 | 2022 |
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Content Delivery Network | IaaS |
|
2018 | 2018 |
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CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Endpoint Detection and Response (EDR) | CyberSecurity |
|
2022 | 2022 |
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Identity and Access Management (IAM) | CyberSecurity |
|
2023 | 2023 |
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Identity and Access Management (IAM) | CyberSecurity |
|
2023 | 2023 |
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Internet of Things
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
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|
IoT Platform | Internet of Things |
|
2019 | 2019 |
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IT Decision Makers and Key Stakeholders at Morning Call
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Morning Call Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||