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Bangladesh
Mutual Trust Bank Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Mutual Trust Bank and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 2675 Mutual Trust Bank employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Mutual Trust Bank has purchased the following applications: Slack Connect for Collaboration in 2023, Xoxoday Loyalty Rewards for Customer Loyalty in 2024, Redcentric Hosting for Application Hosting and Computing Services in 2023 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Mutual Trust Bank is running and its propensity to invest more and deepen its relationship with Salesforce , Xoxoday , Alice Labs or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Mutual Trust Bank revenues, which have grown to $600.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Mutual Trust Bank intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Salesforce | Legacy | Slack Connect | Collaboration | Collaboration | n/a | 2023 | 2023 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Xoxoday | Legacy | Xoxoday Loyalty Rewards | Customer Loyalty | CRM | n/a | 2024 | 2024 |
In 2024 Mutual Trust Bank implemented Xoxoday Loyalty Rewards to launch the MRewardz card loyalty program, working with Xoxoday Loyalife to embed a loyalty engine into card workflows. The initiative was classified under Customer Loyalty and focused on improving cardholder accrual and redemption experiences.
The implementation configured the Xoxoday Loyalty Rewards engine to support transaction-triggered points accrual and instant redemptions, enabling real-time accrual and immediate redemption at point of sale and digital channels. Configuration work covered loyalty rules, redemption workflows, and enrollment flows to operationalize the MRewardz card proposition.
A primary technical integration linked the loyalty engine with the bank's card management systems, enabling synchronous transaction event flows that trigger accrual and redemption in real time. Operational coverage included card operations, marketing, and customer service teams for program enrollment, offer management, and redemption handling.
Per the vendor case study, the Xoxoday Loyalty Rewards deployment improved redemption rates, streamlined operations, and increased card transaction volumes and ROI for Mutual Trust Bank. The implementation reflects a Customer Loyalty approach that embeds rewards mechanics directly into card processing to drive engagement and card usage.
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Customer Support | CRM |
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2023 | 2023 |
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Marketing Automation | CRM |
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2023 | 2023 |
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Tag Management | CRM |
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2021 | 2021 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Redcentric | Legacy | Redcentric Hosting | Application Hosting and Computing Services | IaaS | n/a | 2023 | 2023 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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