London, N1 6PB,
United Kingdom
Nearst Technographics
Nearst Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Nearst and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 3 Nearst employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Nearst has purchased the following applications: Hubspot Live Chat for Chatbots and Conversational AI in 2020, Google Workspace (Formerly Google G-Suite) for Collaboration in 2016, HubSpot CMS for Web Content Management in 2022 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Nearst is running and its propensity to invest more and deepen its relationship with HubSpot , Google , Contentsquare or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Nearst revenues, which have grown to $1.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Nearst intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Nearst Tech Stack and Enterprise Applications
Nearst AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| HubSpot | Legacy | Hubspot Live Chat | Chatbots and Conversational AI | AI-Powered Application | n/a | 2020 | 2020 |
In 2020, Nearst implemented Hubspot Live Chat on its website. Hubspot Live Chat is deployed as a web-embedded chat widget and is categorized under Chatbots and Conversational AI, configured to capture visitor contact details and surface inbound conversations to the HubSpot conversational inbox. The implementation exploits category-aligned capabilities such as conversational lead capture, canned responses, and routing into a shared inbox to support initial qualification and customer engagement.
Operational scope is focused on Nearst's public website and the small three person professional services team, with configuration scaled for low administrative overhead and simple inbox routing. Governance and ongoing management are handled inside the HubSpot account, using the platform's contact capture and conversation workflows to maintain contact records and manage inbound customer and prospect interactions.
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Nearst Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Workspace (Formerly Google G-Suite) | Collaboration | Collaboration | n/a | 2016 | 2016 |
In 2016, Nearst implemented Google Workspace (Formerly Google G-Suite) as its Collaboration application for email, document collaboration, and calendar scheduling. The deployment is cloud-native SaaS managed through Google’s Admin console and scoped to Nearst’s United Kingdom operations, supporting the firm’s professional services team.
Configuration centered on core Google Workspace modules including Gmail, Drive, Docs, Calendar and the Admin console, with domain-level user provisioning, access controls and sharing policies aligned to a small team operating model. The application supports internal collaboration and client-facing communication workflows, and administration is centralized to enforce account management, security settings and collaborative document governance.
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Nearst Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| HubSpot | Legacy | HubSpot CMS | Web Content Management | Content Management | n/a | 2022 | 2022 |
In 2022, Nearst implemented HubSpot CMS for its website. The deployment uses HubSpot CMS as the primary Web Content Management platform to manage site pages, landing pages, and lead capture for a three person professional services firm headquartered in the United Kingdom, with HubSpot CMS serving Web Content Management for marketing and client engagement functions.
Configuration centered on template driven page creation, content authoring, and integrated forms and asset management, aligning publishing workflows with marketing responsibilities. Content governance is centralized inside HubSpot CMS, with editorial controls, SEO fields, and a single content repository to support rapid updates by a small team, creating a lightweight CMS architecture that consolidates site operations and marketing activity.
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Nearst CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Customer Experience | CRM |
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2016 | 2016 |
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Customer Support | CRM |
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2018 | 2018 |
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Digital Advertising Platform | CRM |
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2021 | 2021 |
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Marketing Analytics | CRM |
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2017 | 2017 |
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Marketing Automation | CRM |
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2021 | 2021 |
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Nearst ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Performance Management | ITSM |
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2017 | 2017 |
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Application Performance Management | ITSM |
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2022 | 2022 |
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Application Performance Management | ITSM |
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2023 | 2023 |
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Incident Management | ITSM |
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2019 | 2019 |
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Nearst PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Transactional Email | PaaS |
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2016 | 2016 |
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Transactional Email | PaaS |
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2019 | 2019 |
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Transactional Email | PaaS |
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2021 | 2021 |
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Nearst IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2017 | 2017 |
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Cloud Storage | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2019 | 2019 |
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Content Delivery Network | IaaS |
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2022 | 2022 |
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IT Decision Makers and Key Stakeholders at Nearst
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Nearst Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||