New Heights
49 Eagle Dr. Suite 101,
Leola, 17540, PA,
United States
Leola, 17540, PA,
United States
1 717-768-0070
Manufacturing
New Heights Technographics
New Heights Software Purchases and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by New Heights and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 500 New Heights employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that New Heights has purchased the following applications: Rootstock Cloud ERP for Manufacturing ERP, Distribution ERP in 2018, Google Workspace (Formerly Google G-Suite) for Collaboration in 2020, HubSpot CMS for Web Content Management in 2021 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems New Heights is running and its propensity to invest more and deepen its relationship with Rootstock , Google , GoDaddy or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing New Heights revenues, which have grown to $50.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for New Heights intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
New Heights Data, Technology Stack, and Enterprise Applications
ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Rootstock | Legacy | Rootstock Cloud ERP | Manufacturing ERP, Distribution ERP | ERP Services and Operations | n/a | 2018 | 2018 |
In 2018, New Heights implemented Rootstock Cloud ERP. Rootstock Cloud ERP is a Manufacturing ERP,Distribution ERP application deployed to centralize manufacturing and distribution processes across the companys United States operations.
The implementation configured core manufacturing capabilities typical of the category, including material requirements planning, bill of materials management, shop floor control, production scheduling, and quality operations. Distribution and logistics functions were addressed through warehouse management, inventory management, order management, and procurement ordering workflows, all aligned with the manufacturing execution components to support end-to-end production and fulfillment.
Architecturally the deployment followed a cloud-first model, using a unified data schema to tie production planning, inventory, and order fulfillment together, with role-based access and master data governance to enforce process consistency. Rollout emphasized configuration-driven workflows and standardized process definitions across production planning, shop floor operations, and distribution teams to improve operational alignment between manufacturing and supply chain functions.
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Workspace (Formerly Google G-Suite) | Collaboration | Collaboration | n/a | 2020 | 2020 |
In 2020, New Heights implemented Google Workspace (Formerly Google G-Suite) as its Collaboration platform. The company, a 500-employee manufacturing business in the United States, references Google Workspace on its public website and uses the suite to centralize internal collaboration and communication across corporate functions.
Google Workspace (Formerly Google G-Suite) was configured to provide core Collaboration capabilities including Gmail for email, Google Drive for file storage, Docs and Sheets for real-time document collaboration, Calendar for scheduling, and Meet for video conferencing. The implementation emphasizes document lifecycle and synchronous collaboration workflows that support engineering, production coordination, and administrative processes.
Operational coverage extends across business functions such as engineering, operations, sales, and finance within the organization. User management and access are aligned with organizational departments, with groups and shared drives used to segment documents and permissions according to functional needs.
Governance is handled through the Google Workspace Admin console, with centralized account provisioning, group policy configuration, and standard security controls including two-step verification and device management to support secure access for onsite and remote staff. The configuration positions Google Workspace as the primary Collaboration platform for New Heights, linking communication, document collaboration, and scheduling into a unified operational layer.
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Collaboration | Collaboration |
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2016 | 2016 |
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Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| HubSpot | Legacy | HubSpot CMS | Web Content Management | Content Management | n/a | 2021 | 2021 |
In 2021 New Heights implemented HubSpot CMS to provide Web Content Management for its corporate website and marketing operations. New Heights, a United States manufacturing company, uses HubSpot CMS as the primary platform for publishing site content, marketing landing pages, and customer-facing resources.
The HubSpot CMS deployment emphasizes content authoring and template-driven page composition, using responsive templates, modular content blocks, and SEO tooling to manage metadata and on-page optimization. The implementation uses HubSpot CMS capabilities for landing pages, blog publishing, form handling, content staging, and built-in hosting to streamline the path from content creation to live delivery.
Operational ownership is aligned to marketing and web operations, with editorial workflows and role-based permissions configured to manage publishing and approvals. Governance focuses on content lifecycle management, version control, and template governance within HubSpot CMS, providing centralized control of site structure and editorial standards.
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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CRM | CRM |
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2020 | 2020 |
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Customer Experience | CRM |
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2020 | 2020 |
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Digital Advertising Platform | CRM |
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2020 | 2020 |
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Digital Advertising Platform | CRM |
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2020 | 2020 |
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Marketing Automation | CRM |
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2021 | 2021 |
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TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Governance, Risk and Compliance | TRM |
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2020 | 2020 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Digital Workspace | IaaS |
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2019 | 2019 |
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IT Decision Makers and Key Stakeholders at New Heights
| First Name | Last Name | Title | Function | Department | Phone | |
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Apps Being Evaluated by New Heights Executives
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FAQ - APPS RUN THE WORLD New Heights Technographics
New Heights is a Manufacturing organization based in United States,
with around 500 employees and annual revenues of $50.0 million.
New Heights operates a diverse technology stack with applications such as
Rootstock Cloud ERP, Google Workspace (Formerly Google G-Suite) and HubSpot CMS,
covering areas like Manufacturing ERP, Distribution ERP, Collaboration and Web Content Management.
New Heights has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Rootstock, Google and HubSpot.
New Heights recently adopted applications including
HubSpot CMS in 2021, Hubspot Marketing Automation in 2021 and Google Workspace (Formerly Google G-Suite) in 2020,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of New Heights’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates New Heights’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete New Heights technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.