Berlin, 10405,
Germany
NextPit Technographics
NextPit Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by NextPit and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 100 NextPit employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that NextPit has purchased the following applications: Google Pay for Payment Processing in 2022, Personio ATS for Applicant Tracking System in 2021, GumGum for Artificial Intelligence Marketing in 2020 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems NextPit is running and its propensity to invest more and deepen its relationship with Google , Apple , Personio or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing NextPit revenues, which have grown to $10.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for NextPit intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
NextPit Tech Stack and Enterprise Applications
NextPit ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Pay | Payment Processing | ERP | n/a | 2022 | 2022 |
In 2022, NextPit implemented Google Pay as part of its Payment Processing on the NextPit website. The implementation embeds the Google Pay client-side payment button and JavaScript API into the site checkout, exposing wallet-based payment options within consumer-facing web checkout flows. NextPit configured Google Pay to support tokenized payment authorization and credential abstraction consistent with standard Payment Processing patterns, and the narrative restates Google Pay to clarify the application and category relationship.
Architecturally the integration follows a web checkout pattern with browser-based Google Pay interactions handing a payment token to backend order orchestration, where server-side token exchange and payment capture are coordinated with the site payment processing layer. Functional capabilities focus on wallet-based checkout, tokenization, and authorization workflows, and integration touchpoints are limited to the website checkout front end and the backend payment processing layer. Operational scope is the NextPit website serving customers in Germany, with governance centered on checkout workflow orchestration and payment processing controls.
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Payment Processing | ERP |
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2022 | 2022 |
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NextPit HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Personio | Legacy | Personio ATS | Applicant Tracking System | HCM | n/a | 2021 | 2021 |
In 2021, NextPit implemented Personio ATS as their Applicant Tracking System and embedded Personio ATS on their public careers pages to capture candidate applications directly from the website. The deployment targeted the company headquarters in Germany and the internal HR and recruiting teams at NextPit, aligning the application intake channel with their employer-facing web presence.
Configuration focused on standard Applicant Tracking System workflows, including job posting and publishing from the Personio ATS, candidate profile and resume capture, stage-based applicant pipelines, interview scheduling, and offer management capabilities commonly supported by the platform. Personio ATS was configured to manage requisitions and to provide recruiter and hiring manager views for applicant review and pipeline progression.
Operational integration centered on the website career pages, routing inbound applications into Personio ATS for centralized processing, and enabling notifications and task assignments for HR and hiring managers. The implementation centralized candidate data within the Applicant Tracking System, supporting coordinated screening, interview coordination, and candidate status reporting across recruiting stakeholders.
Governance work included defining requisition approval steps, standardizing pipeline stages and recruiter handoffs, and establishing candidate data handling processes consistent with regional compliance expectations. The rollout emphasized process alignment between hiring managers and HR, embedding the Personio ATS driven workflows as the primary channel for external applicant intake from the corporate website.
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NextPit AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| GumGum | Legacy | GumGum | Artificial Intelligence Marketing | AI-Powered Application | n/a | 2020 | 2020 |
In 2020, NextPit implemented GumGum on their website. GumGum is an Artificial Intelligence Marketing application deployed to manage contextual advertising and site monetization across NextPit pages. The implementation centers on page level tag deployment and client side script insertion to enable contextual analysis and creative placement. This configuration aligns NextPit GumGum Artificial Intelligence Marketing with editorial content to support advertising and ad operations workflows.
Configuration work included taxonomy and contextual category mapping, visual content recognition settings, and placement rules for ad creatives, reflecting typical Artificial Intelligence Marketing module usage. Operational ownership sits with ad operations and editorial teams who coordinate category governance and creative policies, while analytics instrumentation feeds campaign reporting and yield monitoring. The deployment remained focused on the website surface with no named integrations disclosed in the source.
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NextPit Analytics and BI
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Analytics and BI | Analytics and BI |
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2022 | 2022 |
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NextPit Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Collaboration | Collaboration |
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2019 | 2019 |
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Collaboration | Collaboration |
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2022 | 2022 |
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NextPit CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Digital Advertising Platform | CRM |
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2020 | 2020 |
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Digital Advertising Platform | CRM |
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2020 | 2020 |
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Digital Advertising Platform | CRM |
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2020 | 2020 |
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Digital Advertising Platform | CRM |
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2020 | 2020 |
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Digital Advertising Platform | CRM |
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2020 | 2020 |
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Digital Advertising Platform | CRM |
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2020 | 2020 |
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Digital Advertising Platform | CRM |
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2020 | 2020 |
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Marketing Automation | CRM |
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2022 | 2022 |
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Marketing Automation | CRM |
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2022 | 2022 |
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NextPit IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Cloud Storage | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2022 | 2022 |
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Content Delivery Network | IaaS |
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2022 | 2022 |
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IT Decision Makers and Key Stakeholders at NextPit
| First Name | Last Name | Title | Function | Department | Phone | |
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| No data found | ||||||
Apps Being Evaluated by NextPit Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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| No data found | ||||||