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● First Horizon Bank, an nCino Loan Origination customer evaluated FIS Commercial Loan Servicing

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● Hong Kong Polytechnic University (PolyU) , an Oracle E-Business Suite customer evaluated SAP S/4 HANA

Niche Pursuits

1006 Country Court,
Richland, 99352, WA,
United States

https://www.nichepursuits.com/

n/a

Media

Niche Pursuits Technographics

Niche Pursuits Software Purchases and Digital Transformation Initiatives

Discover the latest software purchases and digital transformation initiatives being undertaken by Niche Pursuits and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 10 Niche Pursuits employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.

During our research, we have identified that Niche Pursuits has purchased the following applications: GumGum for Artificial Intelligence Marketing in 2020, Google Workspace (Formerly Google G-Suite) for Collaboration in 2017, WordPress for Web Content Management in 2011 and the related IT decision-makers and key stakeholders.

Our database provides customer insight and contextual information on which enterprise applications and software systems Niche Pursuits is running and its propensity to invest more and deepen its relationship with GumGum , Ezoic , Google or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.

We have been analyzing Niche Pursuits revenues, which have grown to $2.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Niche Pursuits intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.

Niche Pursuits Data, Technology Stack, and Enterprise Applications

AI-Powered Application

Vendor	Previous System	Application	Category	Market	VAR/SI	When	Live	Insight
GumGum	Legacy	GumGum	Artificial Intelligence Marketing	AI-Powered Application	n/a	2020	2020
			Artificial Intelligence Marketing	AI-Powered Application		2020	2020

Collaboration

Vendor	Previous System	Application	Category	Market	VAR/SI	When	Live	Insight
Google	Legacy	Google Workspace (Formerly Google G-Suite)	Collaboration	Collaboration	n/a	2017	2017
			Collaboration	Collaboration		2023	2023

Content Management

Vendor	Previous System	Application	Category	Market	VAR/SI	When	Live	Insight
Automattic	Legacy	WordPress	Web Content Management	Content Management	n/a	2011	2011
			Web Content Management	Content Management		2015	2015

eCommerce

Vendor	Previous System	Application	Category	Market	VAR/SI	When	Live	Insight
			Personalization and Product Recommendations	eCommerce		2019	2019
			Shipping Management	eCommerce		2022	2022
			Shopping Cart Management	eCommerce		2017	2017

CRM

Vendor	Previous System	Application	Category	Market	VAR/SI	When	Live	Insight
			CRM	CRM		2013	2013
			Data Management Platform	CRM		2017	2017
			Data Management Platform	CRM		2019	2019
			Data Management Platform	CRM		2019	2019
			Data Management Platform	CRM		2019	2019
			Data Management Platform	CRM		2019	2019
			Digital Advertising Platform	CRM		2016	2016
			Digital Advertising Platform	CRM		2017	2017
			Digital Advertising Platform	CRM		2017	2017
			Digital Advertising Platform	CRM		2017	2017
			Digital Advertising Platform	CRM		2019	2019
			Digital Advertising Platform	CRM		2017	2017
			Digital Advertising Platform	CRM		2019	2019
			Digital Advertising Platform	CRM		2021	2021
			Digital Advertising Platform	CRM		2019	2019
			Digital Advertising Platform	CRM		2019	2019
			Digital Advertising Platform	CRM		2019	2019
			Digital Advertising Platform	CRM		2019	2019
			Digital Advertising Platform	CRM		2019	2019
			Digital Advertising Platform	CRM		2019	2019
			Marketing Analytics	CRM		2019	2019
			Marketing Analytics	CRM		2020	2020
			Marketing Analytics, Campaign Management	CRM		2019	2019
			Marketing Automation	CRM		2011	2011
			Marketing Automation	CRM		2011	2011
			Marketing Automation	CRM		2018	2018
			Marketing Automation	CRM		2019	2019
			Marketing Automation	CRM		2024	2024
			Partner Relationship Management	CRM		2017	2017
			Partner Relationship Management	CRM		2025	2025
			Tag Management	CRM		2016	2016
			Tag Management	CRM		2019	2019

PaaS

Vendor	Previous System	Application	Category	Market	VAR/SI	When	Live	Insight
			Apps Development	PaaS		2021	2021

IaaS

Vendor	Previous System	Application	Category	Market	VAR/SI	When	Live	Insight
			Application Hosting and Computing Services	IaaS		2017	2017
			Application Hosting and Computing Services	IaaS		2018	2018
			Application Hosting and Computing Services	IaaS		2015	2015
			Content Delivery Network	IaaS		2013	2013
			Content Delivery Network	IaaS		2013	2013
			Content Delivery Network	IaaS		2011	2011
			Content Delivery Network	IaaS		2025	2025
			Content Delivery Network	IaaS		2020	2020
			Domain Name System (DNS)	IaaS		2017	2017
			Domain Name System (DNS)	IaaS		2017	2017
			Domain Name System (DNS)	IaaS		2019	2019

CyberSecurity

Vendor	Previous System	Application	Category	Market	VAR/SI	When	Live	Insight
			Application Security (AppSec)	CyberSecurity		2020	2020
			Application Security (AppSec)	CyberSecurity		2024	2024
			Secure Email Gateways (SEGs)	CyberSecurity		2025	2025
			Secure Sockets Layer (SSL)	CyberSecurity		2017	2017
			Secure Sockets Layer (SSL)	CyberSecurity		2019	2019

IT Decision Makers and Key Stakeholders at Niche Pursuits

First Name	Last Name	Title	Function	Department	Email	Phone
No data found

Show All Contacts

Apps Being Evaluated by Niche Pursuits Executives

Date	Company	Status	Vendor	Product	Category	Market
No data found

FAQ - APPS RUN THE WORLD Niche Pursuits Technographics

Niche Pursuits is a Media organization based in United States, with around 10 employees and annual revenues of $2.0 million.

Niche Pursuits operates a diverse technology stack with applications such as GumGum, Google Workspace (Formerly Google G-Suite) and WordPress, covering areas like Artificial Intelligence Marketing, Collaboration and Web Content Management.

Niche Pursuits has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as GumGum, Google and Automattic.

Niche Pursuits recently adopted applications including SparkLoop Platform in 2025, Cloudflare CDN in 2025 and Brevo SPF in 2025, highlighting its ongoing modernization strategy.

APPS RUN THE WORLD maintains an up-to-date database of Niche Pursuits’s key decision makers and IT executives, available to Premium subscribers.

Our research team continuously updates Niche Pursuits’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.

Subscribe to APPS RUN THE WORLD to access the complete Niche Pursuits technographics profile, including detailed breakdowns by category, vendor, and IT decision makers.