Nicholas and Company
5520 West Harold Gatty Drive,
Salt Lake City, 84116, UT,
United States
Salt Lake City, 84116, UT,
United States
1 801-531-1100
Distribution
Nicholas and Company Technographics
Nicholas and Company Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Nicholas and Company and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 820 Nicholas and Company employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Nicholas and Company has purchased the following applications: Microsoft Dynamics AX for ERP Financial in 2015, Microsoft Exchange Server for Collaboration in 2018, Omnitracs Roadnet Transportation Suite for Transportation Management in 2016 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Nicholas and Company is running and its propensity to invest more and deepen its relationship with Microsoft , Solera , HubSpot or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Nicholas and Company revenues, which have grown to $125.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Nicholas and Company intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Nicholas and Company Tech Stack and Enterprise Applications
Nicholas and Company ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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| Microsoft | Legacy | Microsoft Dynamics AX | ERP Financial | ERP | n/a | 2015 | 2016 |
In 2015, Nicholas and Company implemented Microsoft Dynamics AX as its core enterprise resource planning platform, categorized as ERP Financial, to support finance and distribution operations in the United States. The deployment for the distribution firm with approximately 820 employees and $125,000,000 in revenue positioned Microsoft Dynamics AX as the primary platform for transactional finance and operational processing.
Implementation focused on financial and operational modules consistent with ERP Financial deployments, with development work performed directly in Microsoft Dynamics AX using X++. The technical footprint included a warehouse management add on, WAX, and in-house Microsoft Dynamics AX development to add new capabilities and enhance existing functionality, addressing inventory control, accounting ledgers, accounts payable and receivable, and order to cash workflows.
WAX was implemented to bring warehouse execution and inventory transactions into the Microsoft Dynamics AX transaction stream, tightening inventory accuracy and operational handoffs between warehouse operations and finance. Integration activity centered on connecting warehouse management processes and inventory records to the core Microsoft Dynamics AX application, aligning shipping, receiving, and inventory movement with financial posting and stock valuation.
Governance and ongoing configuration were handled via Microsoft Dynamics AX development practices, with X++ code changes and application configuration managed through controlled development, testing, and deployment cycles. Operational ownership spanned finance, warehouse operations, and IT, with internal Microsoft Dynamics AX developers delivering iterative functionality and system refinements.
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Nicholas and Company Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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| Microsoft | Legacy | Microsoft Exchange Server | Collaboration | Collaboration | n/a | 2018 | 2018 |
In 2018, Nicholas and Company implemented Microsoft Exchange Server to provide Collaboration services for corporate email, calendaring, and internal messaging. Microsoft Exchange Server was deployed to support messaging, client access, and mailbox hosting across the organization.
Deployment architecture placed Microsoft Exchange Server on a virtualized VMware ESXi and vSphere infrastructure, with network connectivity provisioned through Cisco switches, routers, and wireless controllers, and perimeter security enforced by SonicWALL firewalls and VPNs. The Exchange implementation coexisted with Microsoft cloud assets including Exchange Online, Office 365, and Azure, and was integrated with Active Directory and Group Policy for authentication and policy management.
Functional configuration included mailbox provisioning, SMTP transport and relay, client access services such as Outlook and Outlook Web Access, and mobile device synchronization through ActiveSync, along with support for unified messaging workflows operating alongside Cisco UCM and Unity components. Backup and operational support workflows were maintained to enable help desk technicians to perform restores and troubleshoot mail flow and client access issues.
Operational scope covered the IT team, level 1 help desk staff, and end users across Nicholas and Company, with project based tasks and escalation paths used for changes and incident resolution. Governance emphasized directory integrated authentication, Group Policy driven client configuration, and coordinated network and virtualization administration between Exchange, VMware, and Cisco teams.
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Collaboration | Collaboration |
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2017 | 2017 |
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Nicholas and Company SCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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| Solera | Legacy | Omnitracs Roadnet Transportation Suite | Transportation Management | SCM | n/a | 2016 | 2016 |
In 2016, Nicholas and Company implemented Omnitracs Roadnet Transportation Suite for Transportation Management. A Router and Dispatcher based in Las Vegas, NV reported using Roadnet software from April 2015 to present to plan routes and loadouts for next day deliveries and to supervise drivers once the Transportation Supervisor left for the day.
The deployment emphasizes routing and load planning capabilities, with day-to-day use centered on next-day delivery planning, route sequencing, and loadout configuration. Omnitracs Roadnet Transportation Suite is applied as a dispatch and route planning tool to generate driver manifests and daily load assignments, leveraging route optimization, load planning, and dispatch console workflows typical of Transportation Management systems.
Operational coverage is concentrated in the transportation function at the Las Vegas site, supporting dispatcher-led planning and after-hours supervisory handoffs. No named system integrations were provided, so the implementation narrative focuses on internal dispatch workflows, operational control, and governance changes limited to dispatch procedures and supervisory responsibilities within the transportation department.
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Nicholas and Company CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
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Insight |
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CRM | CRM |
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2019 | 2019 |
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Customer Experience | CRM |
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2020 | 2020 |
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Marketing Automation | CRM |
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2019 | 2019 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2021 | 2021 |
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Nicholas and Company ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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IT Service Management | ITSM |
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2018 | 2018 |
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Nicholas and Company PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Apps Development | PaaS |
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2016 | 2016 |
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Nicholas and Company IaaS
Vendor |
Previous System |
Application |
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Market |
VAR/SI |
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Insight |
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Application Hosting and Computing Services | IaaS |
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2016 | 2016 |
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Application Hosting and Computing Services | IaaS |
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2018 | 2018 |
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Content Delivery Network | IaaS |
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2018 | 2018 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Database Management | IaaS |
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2016 | 2016 |
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Nicholas and Company CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Identity and Access Management (IAM) | CyberSecurity |
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2021 | 2021 |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at Nicholas and Company
| First Name | Last Name | Title | Function | Department | Phone | |
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Chief Financial Officer | CXO | Finance | |
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Vice President of Operations | VP | Operations | |
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CIO | CXO | Finance | |
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Senior IT Project Manager | Manager | IT | |
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Operations Program Manager | Manager | Finance | |
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Director of Transportation | Director | Supply Chain | |
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Corporate VP of Operations & Transportation | VP | Supply Chain | |
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Apps Being Evaluated by Nicholas and Company Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Nicholas and Company IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Nicholas and Company digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD Nicholas and Company Technographics
Nicholas and Company is a Distribution organization based in United States,
with around 820 employees and annual revenues of $125.0 million.
Nicholas and Company operates a diverse technology stack with applications such as
Microsoft Dynamics AX, Microsoft Exchange Server and Omnitracs Roadnet Transportation Suite,
covering areas like ERP Financial, Collaboration and Transportation Management.
Nicholas and Company has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Microsoft and Solera.
Nicholas and Company recently adopted applications including
Salesforce Sales Cloud in 2021, Okta Identity Cloud in 2021 and Barracuda Email Security Gateway in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Nicholas and Company’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Nicholas and Company’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Nicholas and Company technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.