North communication Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by North communication and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 50 North communication employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that North communication has purchased the following applications: Microsoft 365 for Collaboration in 2017, Apple iMovie for Video Editing in 2021, Google Tag Manager for Tag Management in 2020 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems North communication is running and its propensity to invest more and deepen its relationship with Microsoft , Apple , Google or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing North communication revenues, which have grown to $5.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for North communication intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2017 | 2017 |
|
Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Apple | Legacy | Apple iMovie | Video Editing | Content Management | n/a | 2021 | 2021 |
In 2021, North communication implemented Apple iMovie for Video Editing to centralize short form video production for press relations, event coverage, influencer outreach, and community management. The Paris based professional services firm of 50 employees adopted the application during an internship period from March 2021 to August 2021 to accelerate content creation within the communications function.
Deployment was Mac centric, with Apple iMovie installed on individual workstations used by the communications team for timeline editing, multi clip assembly, trimming, transitions, title overlays, basic color correction, and audio mixing. The configuration emphasized export presets tailored for press distribution and social native platforms to streamline deliverables for newsletters and event recaps.
Operational scope covered the communications department including the Communications Director, interns, and press relations staff, supporting duties such as preparing press kits, writing press releases, supervising press conferences, following up with journalists, and monitoring influencer partnerships. Workflows paired Apple iMovie with Apple iWork for copy production, Canva and Photoshop for visual assets, and Audacity for advanced audio edits, with creative handoffs coordinated through existing office tools and reporting practices.
Governance centered on content review and approval routing through the Communications Director, along with standard file naming and versioning to support press relations and event workflows. North communication used Apple iMovie as the primary Video Editing application to support its communications business function.
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Tag Manager | Tag Management | CRM | n/a | 2020 | 2020 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
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|
|
Application Hosting and Computing Services | IaaS |
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2016 | 2016 |
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Application Hosting and Computing Services | IaaS |
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2017 | 2017 |
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| Date | Company | Status | Vendor | Product | Category | Market |
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