Nova LifeStyle
6565 East Washington Boulevard,
Commerce, 90040, CA,
United States
Commerce, 90040, CA,
United States
1 440-262-1410
Manufacturing
Nova LifeStyle Technographics
Nova LifeStyle Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Nova LifeStyle and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 27 Nova LifeStyle employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Nova LifeStyle has purchased the following applications: In-House Blockchain for Blockchain Platform in 2017, GoDaddy Webmail for Collaboration in 2014, FullStory for Customer Experience in 2022 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Nova LifeStyle is running and its propensity to invest more and deepen its relationship with In-House Applications , GoDaddy , FullStory or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Nova LifeStyle revenues, which have grown to $9.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Nova LifeStyle intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Nova LifeStyle Tech Stack and Enterprise Applications
Nova LifeStyle Blockchain
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| In-House Applications | Legacy | In-House Blockchain | Blockchain Platform | Blockchain | n/a | 2017 | 2017 |
In 2017 Nova LifeStyle initiated design of an In-House Blockchain application, branded internally as the iDesign Blockchain Platform, to create a digital community that connects designers and customers in real time. The In-House Blockchain is positioned as a Blockchain Platform to establish a trusted digital ecosystem linking independent product designers, customers and manufacturers with Nova-branded products.
The implementation narrative emphasizes community orchestration and creative collaboration capabilities, with a focus on provenance, identity management and ideation traceability typical of a Blockchain Platform. Functional workflows described by Nova target distributed ledger records and smart contract automation to manage design submissions, rights attribution and transaction flows between creators and buyers.
Nova intends to establish iDesign Blockchain Technology as a subsidiary to govern the platform, and the company plans to use its existing and expanding customer base as the initial launch audience. Operational scope explicitly centers on artistic creators and designers as an innovation center, and the platform is described as supporting product ideation, customer engagement and manufacturer collaboration business functions.
Governance will be administered through the proposed subsidiary, which Nova positions as the authority for participation rules and ecosystem trust. Nova states the initiative aims to deepen customer integration and enhance sales and earnings through Blockchain technology, and the company believes this will be a first in the furniture industry.
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Blockchain Platform | Blockchain |
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2017 | 2018 |
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Nova LifeStyle Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| GoDaddy | Legacy | GoDaddy Webmail | Collaboration | Collaboration | n/a | 2014 | 2014 |
In 2014, Nova LifeStyle implemented GoDaddy Webmail as its Collaboration solution. GoDaddy Webmail is used on Nova LifeStyle's public website to provide hosted business email and webmail access for staff at the 27 employee manufacturing firm, and the deployment is managed through the company’s GoDaddy account indicating a vendor-hosted email architecture rather than an on-premises mail server model. The implementation centers on GoDaddy Webmail for primary business communication across the organization.
Functional capability use aligns with core Collaboration patterns, including inbox management, SMTP outbound delivery, IMAP or POP access, and basic calendar and contact sharing typical of GoDaddy Webmail, and the service is surfaced on the website for contact form routing and mailto workflows. Administrative control is centralized in the GoDaddy account for mailbox provisioning and DNS MX record configuration, supporting customer communication and order inquiry workflows. Governance is operationally lightweight with account-level administration and per-mailbox configuration handling user lifecycle for the small enterprise.
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Nova LifeStyle CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| FullStory | Legacy | FullStory | Customer Experience | CRM | n/a | 2022 | 2022 |
In 2022 Nova LifeStyle deployed FullStory on its public website as a Customer Experience implementation. The small United States manufacturing firm, operating with 27 employees, uses FullStory to capture session-level behavioral telemetry and page interaction data across its ecommerce and product pages. FullStory is instrumented directly in the browser to record user interactions for analysis and debugging.
Implementation focused on standard Customer Experience capabilities such as session replay, event capture, heatmaps, and segmentation to support UX and conversion analysis. The deployment emphasized client-side instrumentation and configured event tracking for key commerce and navigation flows, with filters and segments established to isolate buyer journeys and product browsing behaviors. FullStory was configured to surface searchable sessions and aggregated behavioral metrics for product and marketing reviews.
Operational responsibility for FullStory data and access is oriented to digital product, marketing, and customer support functions, with site-wide instrumentation applied to the corporate website. Governance practices include role-based access to recordings and the use of FullStory privacy controls and consent mechanisms consistent with web data capture on a public site. The implementation positions FullStory as the primary Customer Experience analytics layer for Nova LifeStyle’s website.
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Nova LifeStyle IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2014 | 2014 |
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IT Decision Makers and Key Stakeholders at Nova LifeStyle
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Apps Being Evaluated by Nova LifeStyle Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Nova LifeStyle IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Nova LifeStyle digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD Nova LifeStyle Technographics
Nova LifeStyle is a Manufacturing organization based in United States,
with around 27 employees and annual revenues of $9.0 million.
Nova LifeStyle operates a diverse technology stack with applications such as
In-House Blockchain, GoDaddy Webmail and FullStory,
covering areas like Blockchain Platform, Collaboration and Customer Experience.
Nova LifeStyle has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as In-House Applications, GoDaddy and FullStory.
Nova LifeStyle recently adopted applications including
FullStory in 2022, In-House Blockchain in 2017 and iDesign Blockchain Platform in 2017,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Nova LifeStyle’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Nova LifeStyle’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Nova LifeStyle technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.