AI Buyer Insights:

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Michelin, an e2open customer evaluated Oracle Transportation Management

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Michelin, an e2open customer evaluated Oracle Transportation Management

Obit Russia Tech Stack and Enterprise Applications

AI-Powered Application
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
JivoChat Legacy JivoChat Chatbots and Conversational AI AI-Powered Application n/a 2018 2018
CRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Callibri Legacy Callibri Call Tracking Call Tracking and Recording CRM n/a 2023 2023
In 2023 Obit Russia implemented Callibri Call Tracking as a Call Tracking and Recording solution on its website to support marketing and sales lead attribution and call management. The deployment uses Callibri Call Tracking embedded in site pages to capture inbound call events and associate them with web session context for communications and commercial workflows. The implementation configures category-aligned capabilities including dynamic number insertion for session-level attribution, call recording and call metadata capture, click-to-call tracking, and an analytics dashboard for campaign-level reporting. Callibri Call Tracking is set up to collect UTM and referrer data alongside call timestamps and caller identifiers, enabling unified call event records within the Call Tracking and Recording environment. Operational coverage centers on Obit Russia’s website traffic and the company’s marketing and sales functions, with call data feeding internal lead handling and qualification processes. The installation is scoped to contact pages and campaign landing pages, ensuring calls initiated from paid and organic channels are tagged for downstream follow up by sales and support teams. Governance was oriented around call data access and tagging conventions, with processes established to route recorded calls and call metadata into existing lead workflows and to maintain consistent attribution labels across campaigns. Callibri Call Tracking is documented as the canonical Call Tracking and Recording tool for Obit Russia’s web-driven communications and lead capture efforts.
Customer Experience CRM 2012 2012
Data Management Platform CRM 2013 2013
Data Management Platform CRM 2015 2015
Data Management Platform CRM 2013 2013
Data Management Platform CRM 2013 2013
Data Management Platform CRM 2012 2012
Digital Advertising Platform CRM 2013 2013
Digital Advertising Platform CRM 2013 2013
Digital Advertising Platform CRM 2013 2013
Digital Advertising Platform CRM 2012 2012
Digital Advertising Platform CRM 2015 2015
Listing Management CRM 2013 2013
Marketing Analytics CRM 2022 2022
Marketing Automation CRM 2012 2012
Tag Management CRM 2020 2020
IaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
cPanel Legacy CPanel Application Hosting and Computing Services IaaS n/a 2014 2014
Content Delivery Network IaaS 2015 2015
Content Delivery Network IaaS 2020 2020
Content Delivery Network IaaS 2022 2022
CyberSecurity
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Application Security (AppSec) CyberSecurity 2017 2017
Identity and Access Management (IAM) CyberSecurity 2023 2023
Secure Sockets Layer (SSL) CyberSecurity 2017 2017

IT Decision Makers and Key Stakeholders at Obit Russia

First Name Last Name Title Function Department Email Phone
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Apps Being Evaluated by Obit Russia Executives

APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Obit Russia IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Obit Russia digital transformation priorities and AI adoption trends.
Date Company Status Vendor Product Category Market
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FAQ - APPS RUN THE WORLD Obit Russia Technographics
Obit Russia is a Communications organization based in Russia, with around 121 employees and annual revenues of $40.0 million.
Obit Russia operates a diverse technology stack with applications such as JivoChat, Callibri Call Tracking and CPanel, covering areas like Chatbots and Conversational AI, Call Tracking and Recording and Application Hosting and Computing Services.
Obit Russia has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as JivoChat, Callibri and cPanel.
Obit Russia recently adopted applications including Callibri Call Tracking in 2023, Microsoft Entra ID (formerly Azure Active Directory) in 2023 and Microsoft Clarity in 2022, highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Obit Russia’s key decision makers and IT executives, available to Premium subscribers.
Our research team continuously updates Obit Russia’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Obit Russia technographics profile, including detailed breakdowns by category, vendor, and IT decision makers.