Austin, 78746, TX,
United States
OpenSymmetry Technographics
OpenSymmetry Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by OpenSymmetry and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 150 OpenSymmetry employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
OpenSymmetry has purchased the following applications: Drift AI Chatbot for Chatbots and Conversational AI in 2019, Microsoft 365 for Collaboration in 2015, Packet Tide ExpressionEngine CMS (ex EllisLab) for Web Content Management in 2018 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems OpenSymmetry is running and its propensity to invest more and deepen its relationship with Drift , HubSpot , Microsoft or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing OpenSymmetry revenues, which have grown to $16.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for OpenSymmetry intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
OpenSymmetry Tech Stack and Enterprise Applications
OpenSymmetry AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Drift | Legacy | Drift AI Chatbot | Chatbots and Conversational AI | AI-Powered Application | n/a | 2019 | 2019 |
In 2019, OpenSymmetry deployed the Drift AI Chatbot on their website. The Drift AI Chatbot functions as the customer-facing conversational layer within the Chatbots and Conversational AI category, instrumented to engage visitors and surface qualified inquiries to commercial teams.
Implementation centered on conversational lead capture, intent detection, scripted qualification flows, and hand-off orchestration to human agents. Configuration work included tuning AI responses, mapping conversational paths to qualification attributes, and embedding the Drift AI Chatbot widget across client-facing pages and service offering pages. These elements reflect standard Chatbots and Conversational AI functional modules such as NLP-based intent recognition, session management, and routing logic.
Operational coverage was scoped to the corporate website and intended to support sales and marketing engagement workflows. Governance prioritized conversation playbook control, privacy-compliant data capture on web forms, and iterative updates to conversational scripts managed by marketing and demand generation stakeholders. Rollout used an incremental approach, starting on high-value pages and expanding conversational coverage as content and training matured.
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Chatbots and Conversational AI | AI-Powered Application |
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2020 | 2020 |
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OpenSymmetry Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2015 | 2015 |
In 2015 OpenSymmetry implemented Microsoft 365 as its core Collaboration platform. The Microsoft 365 deployment follows a cloud-first SaaS model and provides standard Collaboration capabilities such as enterprise email and calendaring, document collaboration and versioning, OneDrive style file storage, and team messaging. This implementation positions Microsoft 365 as the central Collaboration tool for the company.
Microsoft 365 supports business functions across OpenSymmetry including team collaboration, document management, and internal communications for its approximately 150 employees. Usage of Microsoft 365 is visible on the company website, indicating tenant-level provisioning and organization-wide coverage rather than a limited pilot. Governance has been aligned to Collaboration category practices, including centralized user provisioning, role-based access control, and content sharing policies to manage access and information flow.
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OpenSymmetry Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Packet Tide | Legacy | Packet Tide ExpressionEngine CMS (ex EllisLab) | Web Content Management | Content Management | n/a | 2018 | 2018 |
In 2018, OpenSymmetry implemented Packet Tide ExpressionEngine CMS (ex EllisLab) on its public website. The Packet Tide ExpressionEngine CMS (ex EllisLab) deployment serves as the company's Web Content Management platform, centralizing site content, templates, and digital assets for corporate communications and external-facing content.
Implementation work concentrated on configuring ExpressionEngine content models, template sets, channel entries, publishing workflows, and role based permissions to support editorial and marketing operations. Governance focused on user roles and approval workflows, asset management for multimedia content, and template driven rendering to ensure consistent brand presentation across the site.
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OpenSymmetry CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Account Based Marketing | CRM |
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2021 | 2021 |
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CRM | CRM |
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2020 | 2020 |
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Digital Advertising Platform | CRM |
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2019 | 2019 |
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Marketing Analytics | CRM |
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2015 | 2015 |
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Marketing Analytics | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2021 | 2021 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2021 | 2021 |
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OpenSymmetry IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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IT Decision Makers and Key Stakeholders at OpenSymmetry
| First Name | Last Name | Title | Function | Department | Phone | |
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Apps Being Evaluated by OpenSymmetry Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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