AI Buyer Insights:

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Michelin, an e2open customer evaluated Oracle Transportation Management

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Michelin, an e2open customer evaluated Oracle Transportation Management

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Optimal Workshop Data, Technology Stack, and Enterprise Applications
Analytics and BI
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Holistics Software Legacy Holistics BI Platform Analytics and BI Analytics and BI n/a 2021 2021
In 2021, Optimal Workshop implemented the Holistics BI Platform to build a governed self service analytics platform for product and UX research teams. The New Zealand deployment centralized key metrics as a single source of truth and enabled a two person data team to scale metrics and exploration across the company. Holistics BI Platform was configured to provide a governed analytics layer, a central metrics repository, interactive dashboards and ad hoc exploration tools consistent with Analytics and BI best practices. Data modeling and metric definitions were implemented in the platform to standardize calculations and enable repeatable reporting across product and UX research workflows. Scheduled reporting and embedded visualization capabilities were used to operationalize insights for product managers and researchers. The deployment surfaced data from other source systems to the Holistics BI Platform, which Optimal Workshop cited as a factor in reducing external licensing costs by centralizing queries and reports. Operational coverage included New Zealand teams and extended to cross functional stakeholders, achieving over 90% adoption across the company. Governance controls were embedded in the platform through centralized metric definitions, access controls and a small data team that managed model changes and curated exploration workspaces. The two person data team served as the governance hub, enabling broad self service while maintaining a single source of truth for product and UX research metrics.
Collaboration
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Zoom Video Communications Legacy Zoom Audio Video and Web Conferencing Collaboration n/a 2025 2025
Collaboration Collaboration 2011 2011
Collaboration Collaboration 2020 2020
Collaboration Collaboration 2024 2024
Survey and Questionnaire Collaboration 2025 2025
Content Management
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Vimeo Legacy Vimeo Online Video Editor Video Editing Content Management n/a 2010 2010
Web Content Management Content Management 2013 2013
Web Content Management Content Management 2020 2020
Web Content Management Content Management 2024 2024
eCommerce
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Product Information Management eCommerce 2022 2022
CRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
CRM CRM 2018 2018
CRM CRM 2021 2021
Customer Data Platform CRM 2013 2013
Customer Experience CRM 2011 2011
Customer Experience CRM 2019 2019
Customer Experience CRM 2022 2022
Customer Support CRM 2014 2014
Customer Support CRM 2016 2016
Data Management Platform CRM 2017 2017
Digital Advertising Platform CRM 2012 2012
Digital Advertising Platform CRM 2012 2012
Digital Advertising Platform CRM 2014 2014
Digital Advertising Platform CRM 2015 2015
Digital Advertising Platform CRM 2016 2016
Digital Advertising Platform CRM 2018 2018
Digital Advertising Platform CRM 2018 2018
Digital Advertising Platform CRM 2019 2019
Marketing Analytics CRM 2013 2013
Marketing Analytics CRM 2013 2013
Marketing Analytics CRM 2013 2013
Marketing Analytics CRM 2015 2015
Marketing Analytics CRM 2011 2011
Marketing Analytics CRM 2010 2010
Marketing Analytics CRM 2017 2017
Marketing Analytics, Campaign Management CRM 2025 2025
Marketing Analytics, Sales Analytics, Customer Support CRM 2016 2016
Marketing Automation CRM 2025 2025
Marketing Automation CRM 2017 2017
Marketing Automation CRM 2019 2019
Marketing Automation CRM 2019 2019
Marketing Automation CRM 2020 2020
Sales Automation, CRM, Sales Engagement CRM 2024 2024
Tag Management CRM 2013 2013
Tag Management CRM 2015 2015
ITSM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Application Performance Management ITSM 2015 2015
Application Performance Management ITSM 2024 2024
IT Service Management ITSM 2018 2018
PaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Apps Development PaaS 2011 2011
Apps Development PaaS 2021 2021
Apps Development PaaS 2024 2024
Transactional Email PaaS 2012 2012
IaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Application Hosting and Computing Services IaaS 2015 2015
Application Hosting and Computing Services IaaS 2020 2020
Cloud Storage IaaS 2011 2011
Content Delivery Network IaaS 2018 2018
Content Delivery Network IaaS 2016 2016
Content Delivery Network IaaS 2020 2020
Content Delivery Network IaaS 2008 2008
Content Delivery Network IaaS 2025 2025
Content Delivery Network IaaS 2024 2024
Content Delivery Network IaaS 2024 2024
Domain Name System (DNS) IaaS 2015 2015
Domain Name System (DNS) IaaS 2018 2018
CyberSecurity
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Identity and Access Management (IAM) CyberSecurity 2023 2023
Secure Sockets Layer (SSL) CyberSecurity 2013 2013
Secure Sockets Layer (SSL) CyberSecurity 2011 2011
Secure Sockets Layer (SSL) CyberSecurity 2018 2018
Secure Sockets Layer (SSL) CyberSecurity 2019 2019
Secure Sockets Layer (SSL) CyberSecurity 2020 2020
IT Decision Makers and Key Stakeholders at Optimal Workshop
First Name Last Name Title Function Department Email Phone
No data found
Apps Being Evaluated by Optimal Workshop Executives
Date Company Status Vendor Product Category Market
No data found
FAQ - APPS RUN THE WORLD Optimal Workshop Technographics

Optimal Workshop is a Professional Services organization based in New Zealand, with around 70 employees and annual revenues of $9.0 million.

Optimal Workshop operates a diverse technology stack with applications such as Holistics BI Platform, Zoom and Vimeo Online Video Editor, covering areas like Analytics and BI, Audio Video and Web Conferencing and Video Editing.

Optimal Workshop has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as Holistics Software, Zoom Video Communications and Vimeo.

Optimal Workshop recently adopted applications including Zoom in 2025, Typeform in 2025 and StackAdapt Platform in 2025, highlighting its ongoing modernization strategy.

APPS RUN THE WORLD maintains an up-to-date database of Optimal Workshop’s key decision makers and IT executives, available to Premium subscribers.

Our research team continuously updates Optimal Workshop’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.

Subscribe to APPS RUN THE WORLD to access the complete Optimal Workshop technographics profile, including detailed breakdowns by category, vendor, and IT decision makers.