Paro
1165 N. Clark Street, Suite 501,
Chicago, 60610, IL,
United States
Chicago, 60610, IL,
United States
1 872-216-7276
Banking and Financial Services
Paro Technographics
Paro Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Paro and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 100 Paro employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Paro has purchased the following applications: Stripe Payments for Payment Processing in 2020, JazzHR by Employ for Recruiting, Applicant Tracking System in 2016, Hubspot Live Chat for Chatbots and Conversational AI in 2018 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Paro is running and its propensity to invest more and deepen its relationship with Stripe , Employ , HubSpot or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Paro revenues, which have grown to $10.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Paro intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Paro Tech Stack and Enterprise Applications
Paro ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Stripe | Legacy | Stripe Payments | Payment Processing | ERP | n/a | 2020 | 2020 |
In 2020 Paro implemented Stripe Payments on its customer-facing website to centralize online payment acceptance for its Banking and Financial Services operations. The deployment places Stripe Payments at the center of Paro's Payment Processing architecture, enabling secure checkout and client billing flows for a US-based firm with approximately 100 employees.
The implementation leverages core Stripe Payments capabilities typical of the Payment Processing category, including hosted checkout integration, tokenization for card data security, and reconciliation-ready transaction records to support finance and revenue operations. Configuration focused on web-embedded payment forms and server side payment intents, aligning payment acceptance with invoicing and client engagement processes used by billing and customer success teams.
Operationally the integration is scoped to the Paro website and the online client payment lifecycle, impacting finance, billing, and client-facing teams. Governance emphasis rests on payment security and compliance controls inherent to Stripe Payments, with process changes concentrated on web checkout orchestration and the handoff between sales or service teams and accounts receivable.
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Paro HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Employ | Legacy | JazzHR by Employ | Recruiting, Applicant Tracking System | HCM | n/a | 2016 | 2016 |
In 2016, Paro implemented JazzHR by Employ as their applicant tracking system. The deployment places JazzHR by Employ on Paro's public careers page, providing the core Recruiting,Applicant Tracking System capability for job posting and application intake directly through the website. The implementation serves HR and recruiting teams at Paro in the United States and centralizes candidate capture on the company careers site.
Configuration emphasizes standard ATS modules including job requisition creation, career site integration, candidate pipeline management, resume screening and interview workflow orchestration, with hiring managers and recruiters assigned role-based access. JazzHR by Employ is used to instrument application forms and candidate status stages that route applicants through sourcing, screening, interview scheduling and offer tracking workflows, aligning recruiting processes with Paro's hiring governance. Integrations are limited to embedding the JazzHR application on Paro's careers page, and operational ownership rests with internal HR and recruiting functions.
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Paro AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| HubSpot | Legacy | Hubspot Live Chat | Chatbots and Conversational AI | AI-Powered Application | n/a | 2018 | 2018 |
In 2018, Paro implemented Hubspot Live Chat on its public website. The deployment uses HubSpot vendor tooling within the Chatbots and Conversational AI category to provide a customer-facing chat widget for inbound visitor engagement. The implementation targets Paro's customer acquisition and support touchpoints in the Banking and Financial Services context and is oriented toward marketing and sales-facing contact capture workflows.
The Hubspot Live Chat configuration leverages category-aligned capabilities such as lead capture forms, canned responses, and conversation routing to internal inboxes, consistent with Chatbots and Conversational AI functional workflows. Conversations and chat transcripts are persisted within the HubSpot environment to create contact context for follow up, and the live chat widget is instrumented on the website to surface visitor context to agents during live sessions.
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Chatbots and Conversational AI | AI-Powered Application |
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2019 | 2019 |
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Paro Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Collaboration | Collaboration |
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2015 | 2015 |
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Paro CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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CRM | CRM |
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2018 | 2018 |
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Customer Experience | CRM |
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2021 | 2021 |
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Digital Advertising Platform | CRM |
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2018 | 2018 |
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Digital Advertising Platform | CRM |
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2021 | 2021 |
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Digital Advertising Platform | CRM |
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2017 | 2017 |
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Marketing Analytics | CRM |
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2020 | 2020 |
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Marketing Analytics | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2021 | 2021 |
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Partner Relationship Management | CRM |
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2021 | 2021 |
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Paro EPM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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EPM | EPM |
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2020 | 2020 |
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Paro IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Application Hosting and Computing Services | IaaS |
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2019 | 2019 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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IT Decision Makers and Key Stakeholders at Paro
| First Name | Last Name | Title | Function | Department | Phone | |
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| No data found | ||||||
Apps Being Evaluated by Paro Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Paro IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Paro digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD Paro Technographics
Paro is a Banking and Financial Services organization based in United States,
with around 100 employees and annual revenues of $10.0 million.
Paro operates a diverse technology stack with applications such as
Stripe Payments, JazzHR by Employ and Hubspot Live Chat,
covering areas like Payment Processing, Recruiting, Applicant Tracking System and Chatbots and Conversational AI.
Paro has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Stripe, Employ and HubSpot.
Paro recently adopted applications including
Hotjar in 2021, Marin Software Platform in 2021 and Microsoft Oribi Analytics in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Paro’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Paro’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Paro technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.