Pennrose
1301 N 31st St,
Philadelphia, 19121, PA,
United States
Philadelphia, 19121, PA,
United States
1 267-386-8600
Construction and Real Estate
Pennrose Technographics
Pennrose Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Pennrose and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 350 Pennrose employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Pennrose has purchased the following applications: RealPage Rainmaker LRO for Enterprise Asset Management in 2016, Adobe Connect for Audio Video and Web Conferencing in 2017, Umbraco CMS for Web Content Management in 2020 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Pennrose is running and its propensity to invest more and deepen its relationship with RealPage , Yardi , Adobe Systems or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Pennrose revenues, which have grown to $70.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Pennrose intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Pennrose Tech Stack and Enterprise Applications
Pennrose ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| RealPage | Legacy | RealPage Rainmaker LRO | Enterprise Asset Management | ERP Services and Operations | n/a | 2016 | 2016 |
In 2016, Pennrose implemented RealPage Rainmaker LRO to strengthen property-level systems for Enterprise Asset Management. The RealPage Rainmaker LRO deployment focused on operationalizing leasing and pricing workflows within property management and leasing teams.
RealPage Rainmaker LRO was configured to support lead management, rent maximization, leasing analytics, and the production of daily leasing reports for ownership and portfolio oversight. Configuration emphasized pricing optimization and centralized lead capture to align leasing decisions with asset-level revenue objectives.
Operationally the application coexisted alongside Yardi and CRM tools used by Pennrose staff, supporting business functions that included leasing, resident services, maintenance coordination, budgeting, and capital planning. Use of RealPage Rainmaker LRO was centered at the property level, enabling leasing teams and property managers to standardize reporting and pricing workflows.
Governance changes accompanying the deployment included standardized leasing reporting, centralized rent pricing processes, and formalized lead to lease workflows that shifted day to day decisioning to the leasing and asset management teams. RealPage Rainmaker LRO remained in operational use by on site property managers and leasing staff through at least 2018.
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Real Estate Property Management | ERP Services and Operations |
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2016 | 2016 |
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Pennrose Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Adobe Systems | Legacy | Adobe Connect | Audio Video and Web Conferencing | Collaboration | n/a | 2017 | 2017 |
In 2017, Pennrose deployed Adobe Connect on its website to provide hosted conferencing and virtual meeting access to external and internal stakeholders. Adobe Connect is operating as an Audio Video and Web Conferencing application for live meetings, presentations, and recorded sessions accessible from public pages. The implementation provides a web-hosted entry point for scheduled sessions and ad hoc collaboration directly from the corporate site.
Configuration and functional use align with core Audio Video and Web Conferencing capabilities including audio and video streaming, screen and content sharing, session recording, and attendee registration and access controls. Operational ownership appears to sit between IT and corporate communications, supporting project teams, leasing and development staff, and stakeholder engagement workflows. The deployment emphasizes web-embedded meeting rooms and centralized session hosting, with governance focused on access controls and published session schedules.
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Collaboration | Collaboration |
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2015 | 2015 |
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Pennrose Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Umbraco | Legacy | Umbraco CMS | Web Content Management | Content Management | n/a | 2020 | 2020 |
In 2020, Pennrose deployed Umbraco CMS as its Web Content Management platform for the corporate website. The Umbraco CMS implementation centralized template driven page rendering, structured content authoring, and a managed media library for pennrose.com, establishing a single system for site content and editorial workflows. This positions Pennrose Umbraco CMS Web Content Management to serve as the primary platform for website content management and publication control.
Configuration emphasized Web Content Management capabilities typical of the category, including WYSIWYG authoring, reusable templates, content staging with scheduled publishing, and version control to support editorial governance. The platform is used by marketing and communications stakeholders to maintain site pages, project portfolios, and news content while enforcing role based access and editorial approval processes.
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Pennrose CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Customer Support | CRM |
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2016 | 2016 |
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Pennrose IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2015 | 2015 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Pennrose CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Identity and Access Management (IAM) | CyberSecurity |
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2021 | 2021 |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at Pennrose
| First Name | Last Name | Title | Function | Department | Phone | |
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| No data found | ||||||
Apps Being Evaluated by Pennrose Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Pennrose IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Pennrose digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD Pennrose Technographics
Pennrose is a Construction and Real Estate organization based in United States,
with around 350 employees and annual revenues of $70.0 million.
Pennrose operates a diverse technology stack with applications such as
RealPage Rainmaker LRO, Adobe Connect and Umbraco CMS,
covering areas like Enterprise Asset Management, Audio Video and Web Conferencing and Web Content Management.
Pennrose has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as RealPage, Adobe Systems and Umbraco.
Pennrose recently adopted applications including
Okta Identity Cloud in 2021, Mimecast Email Security in 2021 and Umbraco CMS in 2020,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Pennrose’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Pennrose’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Pennrose technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.