Podrushka, part of Taber Trade LLC
m. Avtozavodskaya, st. Leninskaya Sloboda, 19, Business Center "Omega Plaza", 2nd floor to the left,
Moscow, 115280,
Russia
Moscow, 115280,
Russia
7 8 495-380-28-28
Retail
Podrushka, part of Taber Trade LLC Technographics
Podrushka, part of Taber Trade LLC Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Podrushka, part of Taber Trade LLC and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 500 Podrushka, part of Taber Trade LLC employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Podrushka, part of Taber Trade LLC has purchased the following applications: Oracle Retail Merchandising System for Retail Management in 2019, Oracle Retail Trade Management for Global Trade Management in 2019, Bitrix24 CRM for CRM in 2017 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Podrushka, part of Taber Trade LLC is running and its propensity to invest more and deepen its relationship with Oracle , Bitrix24 , Flocktory or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Podrushka, part of Taber Trade LLC revenues, which have grown to $50.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Podrushka, part of Taber Trade LLC intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Podrushka, part of Taber Trade LLC Tech Stack and Enterprise Applications
Podrushka, part of Taber Trade LLC ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle Retail Merchandising System | Retail Management | ERP Services and Operations | n/a | 2019 | 2019 |
In 2019 Podrushka implemented Oracle Retail Merchandising System to standardize Retail Management across its merchandising and trade operations. The implementation was executed with Quickborn Consulting for the Oracle Retail Merchandising System and complementary Retail Trade Management solutions, delivering a centralized merchandising platform for the retailer.
The implementation concentrated on core merchandising capabilities typically associated with Oracle Retail Merchandising System, including item master consolidation, purchase order management, inventory visibility, pricing and promotions configuration, and assortment planning workflows. Configuration work emphasized merchandise financial planning alignment and a centralized price book to support standardized buying and markdown processes.
Operational scope covered merchandising, buying, store operations and finance functions within Podrushka, with the Oracle Retail Merchandising System positioned as the authoritative merchandising services layer. Architecture work focused on centralizing master data and merchandising logic to enable consistent assortment and pricing decisions across transactional channels.
Governance and rollout were managed through Quickborn Consulting, with program activities that included role based access controls, data governance rules for item and supplier master, and redesigned merchandising workflows to reflect systemized buying and pricing processes. Training and operational handover were scoped to merchandising and finance teams to embed the Retail Management processes supported by Oracle Retail Merchandising System.
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Podrushka, part of Taber Trade LLC SCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle Retail Trade Management | Global Trade Management | SCM | n/a | 2019 | 2019 |
In 2019, Podrushka implemented Oracle Retail Trade Management. The Moscow based cosmetics retailer deployed Oracle Retail Trade Management alongside Oracle Retail Merchandising System and engaged Quickborn Consulting to lead configuration and phased rollout, positioning Oracle Retail Trade Management as its Global Trade Management platform for trade operations.
The implementation emphasized integration between Oracle Retail Trade Management and Oracle Retail Merchandising System to align merchandise lifecycle with trade processes. Functional capabilities addressed during the program reflect standard Global Trade Management workflows, including trade documentation and customs compliance, shipment visibility and inbound logistics orchestration, and tariff and duties management, while merchandising functionality covered assortment, inventory controls and procurement workflows.
Deployment and operational scope targeted merchandising, procurement, supply chain and trade compliance teams across Podrushka’s Russian operations, with Quickborn Consulting responsible for system configuration, data mapping and cutover sequencing. Governance changes established centralized trade master data, standardized purchase order to customs documentation workflows, and vendor onboarding controls to operationalize the integrated Oracle Retail Trade Management and Oracle Retail Merchandising System landscape.
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Podrushka, part of Taber Trade LLC CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Bitrix24 | Legacy | Bitrix24 CRM | CRM | CRM | n/a | 2017 | 2017 |
In 2017, Podrushka, part of Taber Trade LLC, implemented Bitrix24 CRM as its customer relationship management platform for its Russian retail operations, deploying Bitrix24 CRM on the company website to capture and manage online customer interactions. The implementation centers on the CRM category and is focused on web-based lead and inquiry intake directly from the storefront at podrygka.ru.
Bitrix24 CRM was configured to support standard CRM capabilities including contact and company records, web form lead capture, sales pipeline management, task and activity tracking, and basic automation rules for lead assignment and follow up. Configuration work emphasized online-to-offline workflows typical for retail, mapping website form inputs into structured CRM records and pipeline stages to support order inquiries and post-sale communication.
Operational coverage includes e-commerce, sales, and customer service teams, with the system serving as the central repository for customer interactions originating from the website. Governance measures prioritized standardizing lead intake and assignment workflows, centralizing customer records for cross-team visibility, and using Bitrix24 CRM functionality to streamline inbound inquiry routing and task orchestration.
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Customer Loyalty | CRM |
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2017 | 2017 |
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Marketing Automation | CRM |
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2016 | 2016 |
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Marketing Automation | CRM |
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2018 | 2018 |
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Podrushka, part of Taber Trade LLC ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Performance Management | ITSM |
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2021 | 2021 |
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Podrushka, part of Taber Trade LLC PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Transactional Email | PaaS |
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2018 | 2018 |
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IT Decision Makers and Key Stakeholders at Podrushka, part of Taber Trade LLC
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CIO | CXO | Finance | |
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CEO | CXO | Finance | |
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IT Manager | Manager | IT | |
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Executive Director of Operations | Director | Finance | |
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Apps Being Evaluated by Podrushka, part of Taber Trade LLC Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Podrushka, part of Taber Trade LLC IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Podrushka, part of Taber Trade LLC digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD Podrushka, part of Taber Trade LLC Technographics
Podrushka, part of Taber Trade LLC is a Retail organization based in Russia,
with around 500 employees and annual revenues of $50.0 million.
Podrushka, part of Taber Trade LLC operates a diverse technology stack with applications such as
Oracle Retail Merchandising System, Oracle Retail Trade Management and Bitrix24 CRM,
covering areas like Retail Management, Global Trade Management and CRM.
Podrushka, part of Taber Trade LLC has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Oracle and Bitrix24.
Podrushka, part of Taber Trade LLC recently adopted applications including
New Relic APM in 2021, Oracle Retail Merchandising System in 2019 and Oracle Retail Trade Management in 2019,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Podrushka, part of Taber Trade LLC’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Podrushka, part of Taber Trade LLC’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Podrushka, part of Taber Trade LLC technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.