AI Buyer Insights:

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Michelin, an e2open customer evaluated Oracle Transportation Management

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Michelin, an e2open customer evaluated Oracle Transportation Management

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Polaris Associates Tech Stack and Enterprise Applications

Polaris Associates Collaboration
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Google Legacy Google Workspace (Formerly Google G-Suite) Collaboration Collaboration n/a 2013 2013
In 2013, Polaris Associates implemented Google Workspace (Formerly Google G-Suite) as its primary Collaboration platform. The deployment provisioned Gmail, Calendar, Drive, Docs, Sheets, Slides and Meet to provide corporate email, calendaring, real time document collaboration and centralized file storage for the organization. Using Google Workspace (Formerly Google G-Suite) on their website, the configuration employed the Google Admin console for domain provisioning, account and access management and platform-level security controls consistent with the Collaboration category. The implementation covered Polaris Associates 110 employees in the United States and supported professional services delivery and corporate functions by standardizing shared drives, collaborative editing workflows and calendaring coordination.
Polaris Associates CRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Salesforce Legacy Salesforce Pardot Marketing Automation CRM n/a 2015 2015
In 2015, Polaris Associates implemented Salesforce Pardot to support Marketing Automation for marketing and lead generation functions on its public website. The deployment placed Salesforce Pardot tracking and prospect capture across web forms and landing pages, centralizing inbound lead collection and enabling web-triggered marketing communications. Salesforce Pardot was configured to deliver campaign management, email automation, lead nurturing workflows, segmentation, and website visitor tracking, aligning marketing operations and demand generation activities. The implementation emphasized form-based lead capture on the site, automated email sequences for prospect engagement, and campaign-level reporting to inform marketing workflows. Governance focused on centralized configuration of templates, segmentation rules, and tracking scripts to maintain consistent prospect data and communication cadence across the marketing function.
Marketing Automation CRM 2018 2018
Polaris Associates ITSM
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Application
Category
Market
VAR/SI
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Insight
GoTo (formerly LogMeIn) Legacy LogMeIn GoToMyPC Remote Monitoring and Management ITSM n/a 2021 2021
In 2021, Polaris Associates implemented LogMeIn GoToMyPC as a Remote Monitoring and Management application. The LogMeIn GoToMyPC deployment was used to provide secure remote desktop access and session management for knowledge workers and client-facing consultants, leveraging a cloud-delivered remote access model with endpoint agents on corporate desktops. Configuration emphasized remote access provisioning, unattended access, session recording and centralized authentication controls. Standard Remote Monitoring and Management capabilities such as multi-factor authentication enforcement, session logging and permissioned access were configured to support IT helpdesk and consultant remote workflows. Operational coverage included internal IT, consulting and administrative teams, with central IT responsible for account provisioning and access policy enforcement. The LogMeIn GoToMyPC application is surfaced on the corporate website to initiate remote sessions for support and client collaboration. Governance focused on role-based permissions, centralized account lifecycle procedures and retention of audit trails for session activity to align with professional services operational needs. The implementation targets secure, managed remote access for distributed consultants without introducing enterprise-scale architectural changes.
Polaris Associates IaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Application Hosting and Computing Services IaaS 2013 2013
Application Hosting and Computing Services IaaS 2021 2021

IT Decision Makers and Key Stakeholders at Polaris Associates

First Name Last Name Title Function Department Email Phone
Chief Executive Officer CXO Finance
Director, Professional Services Director Finance

Apps Being Evaluated by Polaris Associates Executives

APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Polaris Associates IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Polaris Associates digital transformation priorities and AI adoption trends.
Date Company Status Vendor Product Category Market
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FAQ - APPS RUN THE WORLD Polaris Associates Technographics
Polaris Associates is a Professional Services organization based in United States, with around 110 employees and annual revenues of $10.0 million.
Polaris Associates operates a diverse technology stack with applications such as Google Workspace (Formerly Google G-Suite), Salesforce Pardot and LogMeIn GoToMyPC, covering areas like Collaboration, Marketing Automation and Remote Monitoring and Management.
Polaris Associates has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as Google, Salesforce and GoTo (formerly LogMeIn).
Polaris Associates recently adopted applications including LogMeIn GoToMyPC in 2021, Microsoft Azure Cloud Services in 2021 and SharpSpring Marketing Automation in 2018, highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Polaris Associates’s key decision makers and IT executives, available to Premium subscribers.
Our research team continuously updates Polaris Associates’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Polaris Associates technographics profile, including detailed breakdowns by category, vendor, and IT decision makers.