AI Buyer Insights:

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Michelin, an e2open customer evaluated Oracle Transportation Management

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Michelin, an e2open customer evaluated Oracle Transportation Management

Probi Tech Stack and Enterprise Applications

Probi HCM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
BambooHR Legacy BambooHR Performance Management Performance and Goal Management HCM n/a 2020 2020
In 2020, Probi adopted BambooHR and deployed BambooHR Performance Management as its Performance and Goal Management solution. The implementation aimed to replace spreadsheet-based processes and unify HR administration, time tracking and payroll across Probi's Sweden headquarters and its international operations, with a company wide go live executed in about four weeks. Configured capabilities centered on core HR records, time tracking, payroll consolidation and BambooHR Performance Management to standardize performance reviews and goal tracking. Governance work focused on centralizing review cycles and introducing GDPR compliant documentation and auditable workflows, shifting performance review activity from ad hoc spreadsheets to structured HR and manager-driven processes. Probi reported substantial time savings in payroll and HR administration and more standardized, GDPR compliant performance reviews after the rollout, with BambooHR Performance Management serving as the primary Performance and Goal Management application for HR and people managers.
Probi Collaboration
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Microsoft Legacy Microsoft 365 Collaboration Collaboration n/a 2017 2017
In 2017, Probi implemented Microsoft 365 as its Collaboration platform. The deployment is observable on Probi's public website, indicating Microsoft 365 is active in public-facing and internal collaboration contexts for the company. The Microsoft 365 implementation at Probi centers on standard Collaboration capabilities, including cloud email, document libraries, file synchronization, and team communication to support corporate communications and document management across the organization. Administration and governance follow Microsoft 365 administration and identity patterns, providing centralized user and policy management for Probi's workforce of 176 employees, while surface-level usage is reflected on the company website.
Collaboration Collaboration 2017 2017
Probi CRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Contentsquare Legacy Hotjar Customer Experience CRM n/a 2021 2021
In 2021, Probi deployed Hotjar on its website to capture qualitative behavioral signals and on-page user interactions. Probi integrated Hotjar into its Customer Experience toolset to surface session recordings and user feedback tied to key digital touchpoints. The Hotjar deployment focused on core Customer Experience capabilities including session recordings, heatmaps, conversion funnel analysis, and on-page surveys for direct user feedback. Configuration emphasized page-level instrumentation, event tagging, and segmentation to support UX testing and product hypothesis validation. Operational ownership is with digital marketing and product teams, who leverage Hotjar recordings and survey responses for UX optimization and content iteration. Governance was implemented through role-based access controls and data retention settings aligned with behavioral analytics practices, and the deployment scope is limited to Probi's public website rather than internal systems.
Marketing Automation CRM 2019 2019
Marketing Automation CRM 2019 2019
Sales Automation, CRM, Sales Engagement CRM 2022 2022
Probi PaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Transactional Email PaaS 2019 2019
Probi IaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Application Hosting and Computing Services IaaS 2017 2017
Application Hosting and Computing Services IaaS 2017 2017
Content Delivery Network IaaS 2022 2022
Content Delivery Network IaaS 2021 2021

IT Decision Makers and Key Stakeholders at Probi

First Name Last Name Title Function Department Email Phone
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Apps Being Evaluated by Probi Executives

APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Probi IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Probi digital transformation priorities and AI adoption trends.
Date Company Status Vendor Product Category Market
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FAQ - APPS RUN THE WORLD Probi Technographics
Probi is a Life Sciences organization based in Sweden, with around 176 employees and annual revenues of $71.0 million.
Probi operates a diverse technology stack with applications such as BambooHR Performance Management, Microsoft 365 and Hotjar, covering areas like Performance and Goal Management, Collaboration and Customer Experience.
Probi has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as BambooHR, Microsoft and Contentsquare.
Probi recently adopted applications including Salesforce Sales Cloud in 2022, Cloudflare CDN in 2022 and Hotjar in 2021, highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Probi’s key decision makers and IT executives, available to Premium subscribers.
Our research team continuously updates Probi’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Probi technographics profile, including detailed breakdowns by category, vendor, and IT decision makers.