Bangkok, 10400,
Thailand
Pronto Marketing Technographics
Pronto Marketing Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Pronto Marketing and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 150 Pronto Marketing employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Pronto Marketing has purchased the following applications: Mews Property Management for Hotel Property Management in 2018, Tidio Live Chat for Chatbots and Conversational AI in 2021, Google Workspace (Formerly Google G-Suite) for Collaboration in 2012 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Pronto Marketing is running and its propensity to invest more and deepen its relationship with Mews Systems , Tidio , Google or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Pronto Marketing revenues, which have grown to $16.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Pronto Marketing intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Pronto Marketing Tech Stack and Enterprise Applications
Pronto Marketing ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Mews Systems | Legacy | Mews Property Management | Hotel Property Management | ERP Services and Operations | n/a | 2018 | 2018 |
In 2018 Pronto Marketing deployed Mews Property Management as its Hotel Property Management solution and exposed Mews Property Management on its corporate website to capture direct bookings and manage online reservation flows. The implementation is anchored at the company level in Thailand and is configured to support property operations associated with the media and marketing services Pronto provides to hospitality clients.
Mews Property Management was configured to deliver core Hotel Property Management capabilities, including reservations and web booking engine integration, front desk operations, rate and availability management, housekeeping tasking and payment processing. Configuration emphasized booking validation and operational workflows consistent with a property management system, with the application handling the central reservation ledger and operational tasking.
Operational coverage centers on web driven booking funnels, reservations and operations teams, and finance for payment reconciliation and reporting. Governance focused on standardizing web to PMS booking validation, front desk check in and check out procedures, and centralized data capture in Mews Property Management, with the only observed external connection being the website integration that surfaces booking flows.
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Pronto Marketing AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Tidio | Legacy | Tidio Live Chat | Chatbots and Conversational AI | AI-Powered Application | n/a | 2021 | 2021 |
In 2021 Pronto Marketing deployed Tidio Live Chat on its public website. Tidio Live Chat is implemented as a customer engagement layer under the Chatbots and Conversational AI category to support inbound website traffic and online support workflows for the media company.
The deployment centers on an embedded website chat widget using Tidio Live Chat, combining live operator messaging and automated conversational flows typical of the Chatbots and Conversational AI category. Functional capabilities in use include real time chat sessions, scripted automated responses and conversation handoff to human agents, with chat transcript capture for ongoing customer context. Operational ownership is aligned to digital and support teams, with the implementation scoped to the corporate website environment and intended to route web visitors into support and marketing engagement workflows.
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Pronto Marketing Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Workspace (Formerly Google G-Suite) | Collaboration | Collaboration | n/a | 2012 | 2012 |
In 2012, Pronto Marketing implemented Google Workspace (Formerly Google G-Suite) as its primary Collaboration platform. The implementation covered the company domain for a 150-employee marketing firm based in Thailand, provisioning cloud-hosted email, calendaring, storage, and conferencing across the organization.
The deployment configured core Google Workspace modules including Gmail for corporate email, Google Calendar for scheduling, Google Drive and Shared Drives for file storage, Google Docs, Sheets and Slides for collaborative authoring, and Google Meet for virtual meetings. Administration was managed through the Google Workspace admin console, using role-based administration, group provisioning, access controls and storage quota settings to control user entitlements.
Operational scope centered on marketing, client services and internal operations, standardizing content creation and client-facing document workflows and enabling real-time co-authoring and comment-driven review cycles. The implementation emphasized shared drives and group permissions to align team collaboration patterns and reduce ad hoc file sharing outside controlled folders.
Governance work focused on centralized account administration, domain verification and email routing configuration, plus rollout activities for user onboarding and policy enforcement around shared folder access. The Google Workspace (Formerly Google G-Suite) Collaboration deployment functions as a single, cloud-native collaboration layer for Pronto Marketing, and is referenced in the company website configuration.
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Pronto Marketing eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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eCommerce | eCommerce |
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2021 | 2021 |
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Pronto Marketing CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Call Tracking and Recording | CRM |
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2014 | 2014 |
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CRM | CRM |
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2010 | 2010 |
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CRM | CRM |
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2014 | 2014 |
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CRM | CRM |
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2016 | 2016 |
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CRM | CRM |
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2014 | 2014 |
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CRM | CRM |
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2020 | 2020 |
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Customer Experience | CRM |
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2015 | 2015 |
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Customer Support | CRM |
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2012 | 2012 |
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Data Management Platform | CRM |
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2020 | 2020 |
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Digital Advertising Platform | CRM |
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2013 | 2013 |
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Digital Advertising Platform | CRM |
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2020 | 2020 |
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Listing Management | CRM |
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2018 | 2018 |
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Marketing Analytics | CRM |
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2012 | 2012 |
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Marketing Analytics | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2016 | 2016 |
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Marketing Automation | CRM |
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2021 | 2021 |
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Pronto Marketing ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Performance Management | ITSM |
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2013 | 2013 |
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Incident Management | ITSM |
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2019 | 2019 |
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Pronto Marketing TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Governance, Risk and Compliance | TRM |
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2019 | 2019 |
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Pronto Marketing PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Transactional Email | PaaS |
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2013 | 2013 |
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Pronto Marketing IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Application Hosting and Computing Services | IaaS |
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2012 | 2012 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2015 | 2015 |
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Content Delivery Network | IaaS |
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2018 | 2018 |
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Pronto Marketing CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Identity and Access Management (IAM) | CyberSecurity |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at Pronto Marketing
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| Managing Director | Director | Finance | ||||
| VP Sales & Marketing Consultant | VP | Marketing | ||||
| Director of Operations & Finance (COO/CFO) | Director | Finance |
Apps Being Evaluated by Pronto Marketing Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||