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Propel Holdings
Location
69 Yonge Street,
Toronto, M5E 1K3, ON,
Canada
Website
https://www.propelholdings.com/
Phone
1 647-776-5483
Artw industry
Banking and Financial Services
Employee
Revenue

Propel Holdings Technographics

Propel Holdings Software Purchases and Digital Transformation Initiatives

Discover the latest software purchases and digital transformation initiatives being undertaken by Propel Holdings and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 415 Propel Holdings employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.

During our research, we have identified that Propel Holdings has purchased the following applications: Cresta AI Agent for Chatbots and Conversational AI in 2025, Microsoft 365 for Collaboration in 2020, Amazon EC2 for Application Hosting and Computing Services in 2020 and the related IT decision-makers and key stakeholders.

Our database provides customer insight and contextual information on which enterprise applications and software systems Propel Holdings is running and its propensity to invest more and deepen its relationship with Cresta , Microsoft , Amazon Web Services (AWS) or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.

We have been analyzing Propel Holdings revenues, which have grown to $153.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Propel Holdings intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.

Propel Holdings Data, Technology Stack, and Enterprise Applications
AI-Powered Application
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Cresta Legacy Cresta AI Agent Chatbots and Conversational AI AI-Powered Application n/a 2025 2025
In 2025, Propel Holdings implemented Cresta AI Agent in the Chatbots and Conversational AI category across Customer Service, Loan Origination, and Collections to support customer-facing operations. The deployment used Cresta AI Agent chat together with Agent Assist and Conversation Intelligence to automate account and payment inquiries and to improve agent productivity. The implementation combined real-time agent assistance with conversation analytics, configuring Cresta AI Agent for automated chat handling and Agent Assist to surface scripted guidance during interactions. Conversation Intelligence was instrumented for comprehensive call monitoring and post-interaction analysis, enabling structured visibility into agent performance and customer intent. The deployment architecture emphasized automated containment and analytics-driven oversight rather than bespoke integrations. Per Cresta's case study, early results include a 58% chat containment rate, a 50% reduction in after-call work, and 100% call monitoring, outcomes that supported forecasts of 30 to 40 percent inbound volume growth with minimal headcount increases. Operational scope explicitly covered Customer Service, Loan Origination, and Collections, aligning the Cresta AI Agent implementation with front-office productivity goals and automated inquiry workflows.
Collaboration
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Microsoft Legacy Microsoft 365 Collaboration Collaboration n/a 2020 2020
IaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Amazon Web Services (AWS) Legacy Amazon EC2 Application Hosting and Computing Services IaaS n/a 2020 2020
Application Hosting and Computing Services IaaS 2020 2020
Content Delivery Network IaaS 2021 2021
Content Delivery Network IaaS 2021 2021
Content Delivery Network IaaS 2022 2022
IT Decision Makers and Key Stakeholders at Propel Holdings
First Name Last Name Title Function Department Email Phone
No data found
Show All Contacts
Apps Being Evaluated by Propel Holdings Executives
Date Company Status Vendor Product Category Market
No data found
FAQ - APPS RUN THE WORLD Propel Holdings Technographics

Propel Holdings is a Banking and Financial Services organization based in Canada, with around 415 employees and annual revenues of $153.0 million.

Propel Holdings operates a diverse technology stack with applications such as Cresta AI Agent, Microsoft 365 and Amazon EC2, covering areas like Chatbots and Conversational AI, Collaboration and Application Hosting and Computing Services.

Propel Holdings has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as Cresta, Microsoft and Amazon Web Services (AWS).

Propel Holdings recently adopted applications including Cresta AI Agent in 2025, Amazon CloudFront in 2022 and Cloudflare CDN in 2021, highlighting its ongoing modernization strategy.

APPS RUN THE WORLD maintains an up-to-date database of Propel Holdings’s key decision makers and IT executives, available to Premium subscribers.

Our research team continuously updates Propel Holdings’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.

Subscribe to APPS RUN THE WORLD to access the complete Propel Holdings technographics profile, including detailed breakdowns by category, vendor, and IT decision makers.