Puerto de la Cruz, 38400,
Spain
Puerto De La Cruz Spain Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Puerto De La Cruz Spain and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 450 Puerto De La Cruz Spain employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Puerto De La Cruz Spain has purchased the following applications: FreshCommerce FreshBookn for Reservation and Booking Management in 2022 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Puerto De La Cruz Spain is running and its propensity to invest more and deepen its relationship with FreshCommerce or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Puerto De La Cruz Spain revenues, which have grown to $59.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Puerto De La Cruz Spain intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| FreshCommerce | Legacy | FreshCommerce FreshBookn | Reservation and Booking Management | ERP Services and Operations | n/a | 2022 | 2022 |
In 2022 Puerto De La Cruz Spain implemented FreshCommerce FreshBookn as part of its Reservation and Booking Management capabilities to add structured web and reservation functionality for municipal tourism channels. FreshCommerce acted as the digital partner delivering FreshCommerce FreshBookn across the city tourism site and promotional channels serving the Canary Islands, embedding booking workflows into the public-facing tourism portal.
The deployment emphasized a web-first booking engine, availability calendar and rate management capabilities, combined with web booking widgets and content linkage to the municipal tourism site. The FreshCommerce FreshBookn implementation was delivered as a cloud-hosted application with API-based connectors to the tourism web channels, enabling centralized booking orchestration and channel-facing inventory control consistent with Reservation and Booking Management patterns.
Operational coverage targeted the municipal tourism department and channel managers responsible for tourism promotion across the Canary Islands, with governance focused on content publishing, booking approvals and direct-booking channel controls. The project narrative highlights an improved online tourism portal and strengthened direct-booking channels following the FreshCommerce FreshBookn deployment.
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