Joensuu, 80140,
Finland
Punamusta Technographics
Punamusta Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Punamusta and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 236 Punamusta employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Punamusta has purchased the following applications: Microsoft 365 for Collaboration in 2017, Aleyant Pressero for eCommerce in 2020, Adobe Experience Cloud for Customer Experience in 2019 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Punamusta is running and its propensity to invest more and deepen its relationship with Microsoft , Salesforce , Aleyant or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Punamusta revenues, which have grown to $67.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Punamusta intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Punamusta Tech Stack and Enterprise Applications
Punamusta Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2017 | 2017 |
In 2017, Punamusta implemented Microsoft 365 as its primary Collaboration platform for corporate productivity and client facing communications. The deployment was targeted at the companys Finland operations and scaled to support roughly 236 employees within its professional services organization.
Microsoft 365 was configured to provide cloud email, document collaboration and intranet capabilities using standard Collaboration components such as Exchange Online, SharePoint Online, OneDrive and Microsoft Teams. Configuration and governance emphasized tenancy level access controls and document permissioning to support project delivery and internal client communications, and the companys public website shows evidence of Microsoft 365 usage as part of its external presence.
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Collaboration | Collaboration |
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2022 | 2022 |
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Punamusta eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Aleyant | Legacy | Aleyant Pressero | eCommerce | eCommerce | n/a | 2020 | 2020 |
In 2020, Punamusta implemented Aleyant Pressero as its eCommerce solution on its public website. The deployment establishes Aleyant Pressero as the primary eCommerce platform driving customer self-service ordering and online catalog presentation for the company.
Configuration focused on storefront and order capture capabilities, with Aleyant Pressero configured to expose product catalog pages, shopping cart and checkout workflows, customer account management, pricing rules, and digital asset handling commonly required by eCommerce operations. Administrative functions were centralized for catalog management and order processing, using the application console to control product definitions, visibility, and pricing logic.
Operational coverage centers on the customer facing website and the sales and service functions that support online orders, with role based administrative access to manage orders and catalog updates. Governance appears oriented toward centralized application administration and standard eCommerce workflow orchestration, including order routing and back office order intake processes supported directly through Aleyant Pressero.
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Punamusta CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Adobe Systems | Legacy | Adobe Experience Cloud | Customer Experience | CRM | n/a | 2019 | 2019 |
In 2019, Punamusta implemented Adobe Experience Cloud. The deployment is focused on the company website and centralizes Customer Experience tooling to support web based customer engagement and digital marketing workflows.
Adobe Experience Cloud at Punamusta is used to provide web analytics, content management, personalization, campaign orchestration and A/B testing capabilities, configured to instrument site pages and manage customer facing content. Operational ownership is concentrated in marketing and digital content teams, with governance and workflow changes oriented toward marketing operations, editorial approval and tagged site instrumentation.
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Marketing Automation | CRM |
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2020 | 2020 |
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Punamusta PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Transactional Email | PaaS |
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2021 | 2021 |
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Punamusta IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2017 | 2017 |
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Application Hosting and Computing Services | IaaS |
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2022 | 2022 |
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IT Decision Makers and Key Stakeholders at Punamusta
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Punamusta Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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| No data found | ||||||