Boulder, 80301, CO,
United States
Rally Software Development Corp. Technographics
Rally Software Development Corp. Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Rally Software Development Corp. and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 800 Rally Software Development Corp. employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Rally Software Development Corp. has purchased the following applications: Oracle Netsuite OpenAir for Professional Services Automation in 2007, Google Workspace (Formerly Google G-Suite) for Collaboration in 2012, Salesforce Marketing Cloud for Marketing Automation in 2015 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Rally Software Development Corp. is running and its propensity to invest more and deepen its relationship with Oracle , Google , Salesforce or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Rally Software Development Corp. revenues, which have grown to $350.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Rally Software Development Corp. intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Rally Software Development Corp. Tech Stack and Enterprise Applications
Rally Software Development Corp. ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle Netsuite OpenAir | Professional Services Automation | ERP Services and Operations | n/a | 2007 | 2007 |
In 2007, Rally Software Development Corp. implemented Oracle Netsuite OpenAir as its Professional Services Automation platform. The deployment targeted project and services operations within the 800-employee Consumer Packaged Goods organization, centralizing project tracking, resource management, and billable time capture. The implementation used a hosted SaaS deployment model consistent with Oracle Netsuite OpenAir best practices, enabling rapid provision of service management capabilities without on-premise infrastructure changes.
Configuration emphasized core Professional Services Automation capabilities, including project management for multi-project portfolios, resource scheduling and utilization monitoring, time and expense capture, project accounting, and invoicing workflows. Oracle Netsuite OpenAir was configured with role-based access controls and standardized time-entry and approval processes to enforce consistent billing and utilization practices across services, finance, and delivery teams. Governance shifted toward centralized project lifecycle controls and standardized operational workflows to support repeatable professional services delivery within the company.
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Rally Software Development Corp. Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Workspace (Formerly Google G-Suite) | Collaboration | Collaboration | n/a | 2012 | 2012 |
In 2012, Rally Software Development Corp. deployed Google Workspace (Formerly Google G-Suite) as its Collaboration platform. The Google Workspace (Formerly Google G-Suite) implementation provides core productivity modules including Gmail, Drive, Docs, Calendar, and Meet to support cross-functional collaboration. The deployment covers roughly 800 employees in the United States and is referenced on the company public website.
Operational configuration appears to use centralized domain management and admin console controls for user provisioning, group access, and email routing, consistent with common Collaboration governance patterns. The Google Workspace implementation is used to coordinate product development, marketing, support, and corporate communications, supporting workflows such as document collaboration, shared storage, calendaring, and real-time conferencing. Publicly available information documents the use of Google Workspace on Rally Software Development Corp.'s website, with no additional third party integrations explicitly stated.
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Rally Software Development Corp. CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Salesforce | Legacy | Salesforce Marketing Cloud | Marketing Automation | CRM | n/a | 2015 | 2015 |
In 2015, Rally Software Development Corp. implemented Salesforce Marketing Cloud to manage web-driven marketing and subscriber engagement on its corporate website. Salesforce Marketing Cloud is deployed as a cloud-hosted Marketing Automation platform and is used to orchestrate email campaigns, audience segmentation, and web-based customer journeys. The deployment centralizes campaign management for Rally's marketing and demand generation teams and supports content publishing and personalization workflows on the website.
Architecture is centered on the SaaS Marketing Automation capabilities of Salesforce Marketing Cloud, with tracking and site-level data capture feeding audience segmentation and campaign orchestration. Operational governance emphasizes centralized campaign orchestration, list and consent management, and cross-functional coordination between digital marketing and product marketing teams. The implementation focuses on standard Marketing Automation functional workflows including campaign scheduling, automated messaging, and behavioral targeting on the website.
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Marketing Automation | CRM |
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2015 | 2015 |
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Marketing Automation | CRM |
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2016 | 2016 |
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Rally Software Development Corp. PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Transactional Email | PaaS |
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2013 | 2013 |
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Transactional Email | PaaS |
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2016 | 2016 |
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Rally Software Development Corp. IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2014 | 2014 |
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Application Hosting and Computing Services | IaaS |
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2015 | 2015 |
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Application Hosting and Computing Services | IaaS |
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2013 | 2013 |
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Content Delivery Network | IaaS |
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2019 | 2019 |
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Content Delivery Network | IaaS |
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2013 | 2013 |
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Database Management | IaaS |
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2014 | 2014 |
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IT Decision Makers and Key Stakeholders at Rally Software Development Corp.
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| CTO - Founder | CXO | Finance | ||||
| CEO | CXO | Finance | ||||
| CFO | CXO | Finance |
Apps Being Evaluated by Rally Software Development Corp. Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||