AI Buyer Insights:

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Michelin, an e2open customer evaluated Oracle Transportation Management

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Michelin, an e2open customer evaluated Oracle Transportation Management

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Resource Action Programs Tech Stack and Enterprise Applications

Resource Action Programs ERP
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Oracle Legacy Oracle NetSuite ERP ERP Financial ERP n/a 2011 2011
In 2011, Resource Action Programs implemented Oracle NetSuite ERP to centralize ERP Financial operations for its 40-employee communications business in the United States. The deployment targeted consolidation of core finance workflows into a single cloud platform, including general ledger, accounts payable, accounts receivable, billing, and cash management. Configuration emphasized transaction-level controls and period-end close workflows, with accounting structures modeled for project and customer billing common in communications services. Oracle NetSuite ERP was configured with role-based access for finance and administrative users and leveraged native financial reporting, multicurrency controls, and compliance support typical of ERP Financial systems. Operational scope covered finance and administrative functions across the organization, with implementation scale and configuration choices proportionate to a small private firm. Governance centered on a standardized chart of accounts, defined month-end procedures, and role-based permissioning to standardize accounting operations, aligning internal workflows with the ERP Financial application design.
Resource Action Programs Content Management
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
HubSpot Legacy HubSpot CMS Web Content Management Content Management n/a 2021 2021
In 2021, Resource Action Programs deployed HubSpot CMS to manage its public website, adopting the HubSpot CMS platform as its primary Web Content Management system. The implementation is focused on the company website as the canonical content source for corporate communications and customer-facing pages. The HubSpot CMS deployment leverages standard Web Content Management capabilities such as page templates, a drag and drop editor, content staging and publishing workflows, form capture, and SEO tooling to support ongoing content production. HubSpot CMS is configured to host and serve site pages, manage blog and landing page content, and provide editorial control over page layouts and metadata. Operational coverage is centered in marketing and communications for Resource Action Programs, reflecting a compact governance model appropriate for a 40 person organization, with centralized content ownership and staged editorial approval before publishing. The architecture follows a SaaS hosted model using HubSpot CMS for site hosting and content delivery, enabling the company to maintain web content lifecycle, versioning, and role based editorial access without on premise infrastructure.
Resource Action Programs CRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
HubSpot Legacy Hubspot Marketing Automation Marketing Automation CRM n/a 2018 2018
In 2018, Resource Action Programs implemented Hubspot Marketing Automation. Resource Action Programs deployed Hubspot Marketing Automation in the Marketing Automation category to instrument its public website for lead capture, contact lifecycle management, and automated nurture sequences. The implementation centered on standard Marketing Automation components including embedded lead capture forms, landing page templates, email templates and scheduled sends, contact property segmentation, and workflow automation for follow up. Hubspot Marketing Automation was configured to manage lists and lifecycle stages, and to run time-based and behavior-based workflows consistent with marketing automation best practices. Operationally the deployment was website-focused and owned by the marketing function, with configuration scoped to campaign orchestration and inbound lead handling for the small communications firm. The Hubspot tracking code and embedded forms provided session-level activity capture and source attribution on the company website, tying anonymous visitor behavior to contact records once leads converted. Governance was structured around marketing process controls, role-based access, and segmentation rules to enforce consistent contact hygiene and campaign naming conventions. The deployment emphasized automated routing and lifecycle transitions to streamline marketing to sales handoffs and ongoing nurture workflows without reference to any named prior system.
Resource Action Programs IaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Application Hosting and Computing Services IaaS 2015 2015

IT Decision Makers and Key Stakeholders at Resource Action Programs

First Name Last Name Title Function Department Email Phone
Executive Vice President VP Finance
V.P. Business Development VP Sales
Program Manager Manager Finance

Apps Being Evaluated by Resource Action Programs Executives

APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Resource Action Programs IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Resource Action Programs digital transformation priorities and AI adoption trends.
Date Company Status Vendor Product Category Market
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FAQ - APPS RUN THE WORLD Resource Action Programs Technographics
Resource Action Programs is a Communications organization based in United States, with around 40 employees and annual revenues of $4.0 million.
Resource Action Programs operates a diverse technology stack with applications such as Oracle NetSuite ERP, HubSpot CMS and Hubspot Marketing Automation, covering areas like ERP Financial, Web Content Management and Marketing Automation.
Resource Action Programs has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as Oracle and HubSpot.
Resource Action Programs recently adopted applications including HubSpot CMS in 2021, Hubspot Marketing Automation in 2018 and Microsoft Azure Cloud Services in 2015, highlighting its ongoing modernization strategy.
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Our research team continuously updates Resource Action Programs’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.
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