Sparks, 89431, NV,
United States
Resource Action Programs Technographics
Resource Action Programs Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Resource Action Programs and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 40 Resource Action Programs employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Resource Action Programs has purchased the following applications: Oracle NetSuite ERP for ERP Financial in 2011, HubSpot CMS for Web Content Management in 2021, Hubspot Marketing Automation for Marketing Automation in 2018 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Resource Action Programs is running and its propensity to invest more and deepen its relationship with Oracle , HubSpot , Microsoft or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Resource Action Programs revenues, which have grown to $4.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Resource Action Programs intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Resource Action Programs Tech Stack and Enterprise Applications
Resource Action Programs ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle NetSuite ERP | ERP Financial | ERP | n/a | 2011 | 2011 |
In 2011, Resource Action Programs implemented Oracle NetSuite ERP to centralize ERP Financial operations for its 40-employee communications business in the United States. The deployment targeted consolidation of core finance workflows into a single cloud platform, including general ledger, accounts payable, accounts receivable, billing, and cash management.
Configuration emphasized transaction-level controls and period-end close workflows, with accounting structures modeled for project and customer billing common in communications services. Oracle NetSuite ERP was configured with role-based access for finance and administrative users and leveraged native financial reporting, multicurrency controls, and compliance support typical of ERP Financial systems.
Operational scope covered finance and administrative functions across the organization, with implementation scale and configuration choices proportionate to a small private firm. Governance centered on a standardized chart of accounts, defined month-end procedures, and role-based permissioning to standardize accounting operations, aligning internal workflows with the ERP Financial application design.
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Resource Action Programs Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| HubSpot | Legacy | HubSpot CMS | Web Content Management | Content Management | n/a | 2021 | 2021 |
In 2021, Resource Action Programs deployed HubSpot CMS to manage its public website, adopting the HubSpot CMS platform as its primary Web Content Management system. The implementation is focused on the company website as the canonical content source for corporate communications and customer-facing pages.
The HubSpot CMS deployment leverages standard Web Content Management capabilities such as page templates, a drag and drop editor, content staging and publishing workflows, form capture, and SEO tooling to support ongoing content production. HubSpot CMS is configured to host and serve site pages, manage blog and landing page content, and provide editorial control over page layouts and metadata.
Operational coverage is centered in marketing and communications for Resource Action Programs, reflecting a compact governance model appropriate for a 40 person organization, with centralized content ownership and staged editorial approval before publishing. The architecture follows a SaaS hosted model using HubSpot CMS for site hosting and content delivery, enabling the company to maintain web content lifecycle, versioning, and role based editorial access without on premise infrastructure.
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Resource Action Programs CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| HubSpot | Legacy | Hubspot Marketing Automation | Marketing Automation | CRM | n/a | 2018 | 2018 |
In 2018, Resource Action Programs implemented Hubspot Marketing Automation. Resource Action Programs deployed Hubspot Marketing Automation in the Marketing Automation category to instrument its public website for lead capture, contact lifecycle management, and automated nurture sequences.
The implementation centered on standard Marketing Automation components including embedded lead capture forms, landing page templates, email templates and scheduled sends, contact property segmentation, and workflow automation for follow up. Hubspot Marketing Automation was configured to manage lists and lifecycle stages, and to run time-based and behavior-based workflows consistent with marketing automation best practices.
Operationally the deployment was website-focused and owned by the marketing function, with configuration scoped to campaign orchestration and inbound lead handling for the small communications firm. The Hubspot tracking code and embedded forms provided session-level activity capture and source attribution on the company website, tying anonymous visitor behavior to contact records once leads converted.
Governance was structured around marketing process controls, role-based access, and segmentation rules to enforce consistent contact hygiene and campaign naming conventions. The deployment emphasized automated routing and lifecycle transitions to streamline marketing to sales handoffs and ongoing nurture workflows without reference to any named prior system.
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Resource Action Programs IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2015 | 2015 |
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IT Decision Makers and Key Stakeholders at Resource Action Programs
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| Executive Vice President | VP | Finance | ||||
| V.P. Business Development | VP | Sales | ||||
| Program Manager | Manager | Finance |
Apps Being Evaluated by Resource Action Programs Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||