Rewind
333 Preston Street, Suite 200,
Ottawa, K1S 5N4, ON,
Canada
Ottawa, K1S 5N4, ON,
Canada
1 855-573-9463
Professional Services
Rewind Technographics
Rewind Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Rewind and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 140 Rewind employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Rewind has purchased the following applications: Stripe Payments for Payment Processing in 2021, Workleap Performance Management for Performance and Goal Management in 2020, Hubspot Live Chat for Chatbots and Conversational AI in 2021 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Rewind is running and its propensity to invest more and deepen its relationship with Stripe , Workleap , HubSpot or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Rewind revenues, which have grown to $30.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Rewind intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Rewind Tech Stack and Enterprise Applications
Rewind ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Stripe | Legacy | Stripe Payments | Payment Processing | ERP | n/a | 2021 | 2021 |
In 2021, Rewind deployed Stripe Payments on its public website. The deployment positions Stripe Payments as the company s central Payment Processing application for customer checkout and billing.
Implementation work concentrated on web checkout and subscription billing configuration, using Stripe Payments to automate recurring charge orchestration and hosted payment flows. Functional modules implemented include payment capture, hosted checkout pages, billing schedule automation, and dispute handling workflows, reflecting standard Payment Processing capabilities.
The Stripe Payments implementation is embedded directly in Rewind s website checkout and customer account billing flows, routing payment events into operational teams. Business functions impacted include finance for reconciliation and invoicing, customer success for billing support, and product operations for billing triggered provisioning.
Governance and operational controls accompanied the rollout, with billing workflows and reconciliation checkpoints established to manage payments and disputes. The implementation is oriented toward online revenue capture and ongoing subscription administration through Stripe Payments across Rewind s customer lifecycle.
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Rewind HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Workleap | Legacy | Workleap Performance Management | Performance and Goal Management | HCM | n/a | 2020 | 2020 |
In 2020, Rewind implemented Workleap Performance Management to centralize people-data for HR and managers and to drive regular pulse surveying across the organization. The deployment in Ottawa emphasized linking engagement signals to OKRs and embedding those signals into review cycles, aligning the project with the Performance and Goal Management category.
The implementation leveraged Workleap Officevibe functionality for scheduled pulse surveys, engagement analytics, and continuous feedback, and the Workleap Performance Management application was configured to support performance management workflows including one on one conversations and development discussions, inferred from changes to review cadence and use of Officevibe metrics in performance planning. Configuration focused on surfacing manager dashboards and HR reporting that feed into objective setting and review preparation.
Operational ownership was centered with HR and frontline managers, who used Officevibe metrics to inform quarterly review cycles and objective alignment, and governance changes emphasized routine survey cadence and the explicit linking of engagement insights to review and goal processes. The narrative centers on system configuration, people-data centralization, performance management modules, and workflow embedding rather than on technical integrations or third party implementation partners.
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Rewind AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| HubSpot | Legacy | Hubspot Live Chat | Chatbots and Conversational AI | AI-Powered Application | n/a | 2021 | 2021 |
In 2021, Rewind implemented Hubspot Live Chat on its public website to add real-time conversational engagement. Rewind deployed Hubspot Live Chat as part of its Chatbots and Conversational AI tooling to support customer support and lead capture workflows, embedding the chat widget across marketing pages and product pages. The implementation leverages Hubspot Live Chat conversational flows and form-based lead capture to create or append HubSpot contact records and route inbound conversations into a centralized conversational inbox for follow up by support and sales staff.
Configuration focused on chatflow design, message routing, and contact enrichment to align Chatbots and Conversational AI capabilities with customer support, sales, and marketing functions. Governance and operational ownership sits with cross-functional teams who manage canned responses, escalation rules, and tagging conventions to enable conversation triage and handoff. The deployment emphasizes web-embedded conversational interface, integration with the HubSpot platform contact model, and agent-facing inbox workflows to operationalize real-time customer engagement.
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Chatbots and Conversational AI | AI-Powered Application |
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2022 | 2022 |
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Rewind Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Audio Video and Web Conferencing | Collaboration |
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2018 | 2018 |
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Audio Video and Web Conferencing | Collaboration |
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2021 | 2021 |
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Collaboration | Collaboration |
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2016 | 2016 |
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Rewind Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Digital Signing | Content Management |
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2022 | 2022 |
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Rewind CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Account Based Marketing | CRM |
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2021 | 2021 |
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CRM | CRM |
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2021 | 2021 |
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Customer Data Platform | CRM |
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2021 | 2021 |
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Digital Advertising Platform | CRM |
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2021 | 2021 |
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Marketing Analytics | CRM |
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2021 | 2021 |
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Marketing Analytics | CRM |
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2021 | 2021 |
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Marketing Analytics | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2021 | 2021 |
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Partner Relationship Management | CRM |
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2021 | 2021 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2022 | 2022 |
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Rewind ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Performance Management | ITSM |
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2021 | 2021 |
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Incident Management | ITSM |
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2020 | 2020 |
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Rewind PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Transactional Email | PaaS |
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2020 | 2020 |
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Rewind IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2019 | 2019 |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2019 | 2019 |
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Content Delivery Network | IaaS |
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2022 | 2022 |
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IT Decision Makers and Key Stakeholders at Rewind
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Rewind Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Rewind IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Rewind digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD Rewind Technographics
Rewind is a Professional Services organization based in Canada,
with around 140 employees and annual revenues of $30.0 million.
Rewind operates a diverse technology stack with applications such as
Stripe Payments, Workleap Performance Management and Hubspot Live Chat,
covering areas like Payment Processing, Performance and Goal Management and Chatbots and Conversational AI.
Rewind has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Stripe, Workleap and HubSpot.
Rewind recently adopted applications including
Salesforce Chat (formerly Salesforce Live Agent) in 2022, DocuSign eSignature in 2022 and Salesforce Sales Cloud in 2022,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Rewind’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Rewind’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Rewind technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.