Birmingham, 35209, AL,
United States
The Robins & Morton Group Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by The Robins & Morton Group and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 1000 The Robins & Morton Group employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
The Robins & Morton Group has purchased the following applications: Viewpoint Field Management for Field Service Management in 2015, Adobe Connect for Audio Video and Web Conferencing in 2017, OpenAsset for Digital Asset Management in 2023 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems The Robins & Morton Group is running and its propensity to invest more and deepen its relationship with Viewpoint Construction , Adobe Systems , Microsoft or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing The Robins & Morton Group revenues, which have grown to $360.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for The Robins & Morton Group intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Viewpoint Construction | Legacy | Viewpoint Field Management | Field Service Management | ERP Services and Operations | n/a | 2015 | 2015 |
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Adobe Systems | Legacy | Adobe Connect | Audio Video and Web Conferencing | Collaboration | n/a | 2017 | 2017 |
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Collaboration | Collaboration |
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2018 | 2018 |
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Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| OpenAsset | Legacy | OpenAsset | Digital Asset Management | Content Management | n/a | 2023 | 2024 |
In 2023, The Robins & Morton Group deployed OpenAsset as a Digital Asset Management platform to centralize its image library. The deployment focused on supporting Marketing & Communications across the United States and establishing a single source of truth for visual assets to drive firm-wide adoption.
The implementation configured role-based permissions and multi-step approval workflows to control asset ingestion and publication. OpenAsset was configured with standardized metadata fields and keywording practices to improve searchability and ensure consistent tagging across projects.
The published case study does not list external system integrations, instead the rollout prioritized a centralized DAM instance accessible to regional and national marketing teams. Training programs were delivered to Marketing & Communications stakeholders to accelerate adoption and standardize usage patterns.
Governance changes formalized asset ownership, approval responsibilities, and ongoing maintenance processes to keep keywords and image metadata consistent. Reported outcomes included reduced bottlenecks, clearer asset ownership, and the establishment of maintenance practices to sustain metadata quality.
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Digital Signage | Content Management |
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2020 | 2020 |
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Digital Signing | Content Management |
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2021 | 2021 |
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Enterprise Content Management | Content Management |
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2017 | 2017 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Marketing Analytics | CRM |
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2019 | 2019 |
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Marketing Automation | CRM |
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2021 | 2021 |
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PLM and Engineering
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Building Information Modeling | PLM and Engineering |
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2020 | 2020 |
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PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Transactional Email | PaaS |
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2020 | 2020 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2014 | 2014 |
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2011 | 2011 |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2020 | 2020 |
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