Rofu Kinderland Spielwarenhandelsgesellschaft Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Rofu Kinderland Spielwarenhandelsgesellschaft and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 1165 Rofu Kinderland Spielwarenhandelsgesellschaft employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Rofu Kinderland Spielwarenhandelsgesellschaft has purchased the following applications: Klarna Payments for Payment Processing in 2021, Makaira for Web Content Management in 2021, OXID eShop for eCommerce in 2021 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Rofu Kinderland Spielwarenhandelsgesellschaft is running and its propensity to invest more and deepen its relationship with Klarna , Makaira , OXID eSales or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Rofu Kinderland Spielwarenhandelsgesellschaft revenues, which have grown to $400.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Rofu Kinderland Spielwarenhandelsgesellschaft intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
ERP Financial Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Klarna | Legacy | Klarna Payments | Payment Processing | ERP Financial Management | n/a | 2021 | 2021 |
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Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Makaira | Legacy | Makaira | Web Content Management | Content Management | n/a | 2021 | 2021 |
In 2021, Rofu Kinderland Spielwarenhandelsgesellschaft deployed Makaira as its Web Content Management solution on its public website rofu.de. The Makaira implementation centralizes web content and catalog-facing content, establishing a single authoring and publishing channel for product pages, category landing pages, and campaign content. The deployment scope is the German retail website, supporting marketing and e-commerce teams responsible for content operations and merchandising.
Configuration emphasizes content authoring workflows, template-driven page rendering, catalog content publishing, and search-driven merchandising controls consistent with Web Content Management capabilities. Operational governance was organized around editorial workflows, staged publishing and role-based authoring permissions to coordinate marketing, merchandising and operations teams. The implementation narrative indicates Makaira functions as the primary content management layer for the site without additional integration details provided.
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eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| OXID eSales | Legacy | OXID eShop | eCommerce | eCommerce | n/a | 2021 | 2021 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Customer Engagement | CRM |
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2021 | 2021 |
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Marketing Analytics | CRM |
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2021 | 2021 |
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PR and Media Communication | CRM |
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2020 | 2020 |
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Tag Management | CRM |
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2020 | 2020 |
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PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Transactional Email | PaaS |
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2022 | 2022 |
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Transactional Email | PaaS |
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2020 | 2020 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2019 | 2019 |
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Content Delivery Network | IaaS |
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2022 | 2022 |
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CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Identity and Access Management (IAM) | CyberSecurity |
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2021 | 2021 |
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