Rotherham, x, S65 1JQ,
United Kingdom
Rotherham & South Yorkshire Advertiser Technographics
Rotherham & South Yorkshire Advertiser Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Rotherham & South Yorkshire Advertiser and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 35 Rotherham & South Yorkshire Advertiser employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Rotherham & South Yorkshire Advertiser has purchased the following applications: OpenX OpenAudience for Digital Advertising Platform in 2021 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Rotherham & South Yorkshire Advertiser is running and its propensity to invest more and deepen its relationship with OpenX Software , Adform , Quantcast or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Rotherham & South Yorkshire Advertiser revenues, which have grown to $7.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Rotherham & South Yorkshire Advertiser intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Rotherham & South Yorkshire Advertiser Tech Stack and Enterprise Applications
Rotherham & South Yorkshire Advertiser CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| OpenX Software | Legacy | OpenX OpenAudience | Digital Advertising Platform | CRM | n/a | 2021 | 2021 |
In 2021, Rotherham & South Yorkshire Advertiser deployed OpenX OpenAudience as its Digital Advertising Platform on its website. The implementation embeds OpenX OpenAudience client-side tags into site templates to enable audience targeting, ad decisioning, impression tracking, and inventory management, aligning with standard Digital Advertising Platform functional modules. The runtime architecture relies on browser-executed JavaScript invoking OpenX ad decisioning services for real-time bidding and ad delivery, while publisher configuration is managed through the OpenX publisher console.
The deployment is scoped to the publisher website operated by the 35-person media organization, and it primarily affects commercial, advertising operations, and editorial placement workflows. Governance centers on tag management, consent configuration, and inventory rules, with ad operations maintaining configuration and campaign orchestration through the OpenX OpenAudience interface.
|
|
|
|
|
Digital Advertising Platform | CRM |
|
2018 | 2018 |
|
|
|
|
|
Marketing Analytics | CRM |
|
2018 | 2018 |
|
IT Decision Makers and Key Stakeholders at Rotherham & South Yorkshire Advertiser
Apps Being Evaluated by Rotherham & South Yorkshire Advertiser Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||