Springville, 84663, UT,
United States
Rustica Hardware Technographics
Rustica Hardware Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Rustica Hardware and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 20 Rustica Hardware employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Rustica Hardware has purchased the following applications: Oracle NetSuite ERP for ERP Financial in 2013, Google Workspace (Formerly Google G-Suite) for Collaboration in 2011, Intuit Mailchimp for Marketing Automation in 2015 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Rustica Hardware is running and its propensity to invest more and deepen its relationship with Oracle , Google , Intuit or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Rustica Hardware revenues, which have grown to $2.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Rustica Hardware intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Rustica Hardware Tech Stack and Enterprise Applications
Rustica Hardware ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle NetSuite ERP | ERP Financial | ERP | n/a | 2013 | 2013 |
In 2013, Rustica Hardware implemented Oracle NetSuite ERP in the ERP Financial category. The company adopted Oracle NetSuite ERP as a cloud native SaaS financial system to centralize accounting and financial recordkeeping for its small United States based operations. The deployment emphasized a compact, cloud first architecture appropriate for a 20 employee business, reducing on premise infrastructure while providing continuous access to core financial processes.
Configuration centered on core ERP Financial modules, including general ledger, accounts payable, accounts receivable, billing, cash management, and financial reporting. The implementation covered finance and accounting functions and established standardized chart of accounts, month end close workflows, invoice to cash and procure to pay process automation, and role based access controls to support governance and auditability. For Rustica Hardware the Oracle NetSuite ERP configuration prioritized streamlined process automation and centralized financial visibility to align day to day accounting activities with consistent reporting and control.
|
Rustica Hardware Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Workspace (Formerly Google G-Suite) | Collaboration | Collaboration | n/a | 2011 | 2011 |
In 2011, Rustica Hardware implemented Google Workspace (Formerly Google G-Suite) as its primary Collaboration platform. The deployment is a cloud first, single domain SaaS configuration provisioning accounts for the company’s roughly 20 employees and supporting corporate email and content workflows visible on their public website. Google Workspace (Formerly Google G-Suite) serves as the central communications layer for internal and external messaging, file storage, and calendar coordination across the organization. This implementation aligns the Collaboration category with day to day communications and knowledge work for operations, sales, and customer support functions.
Functional modules in use include Gmail for domain email, Google Drive and Google Docs for document collaboration, and Google Calendar for scheduling, administered through the Google Workspace admin console with standard user provisioning, group management, and access controls. Device and account management are handled at the domain level, consistent with small business governance practices for SaaS Collaboration deployments. The configuration is centered on web and cloud access, consolidating collaboration tooling under Google Workspace (Formerly Google G-Suite) and reducing the need for on premise messaging or file servers.
|
Rustica Hardware CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Intuit | Legacy | Intuit Mailchimp | Marketing Automation | CRM | n/a | 2015 | 2015 |
In 2015, Rustica Hardware deployed Intuit Mailchimp as its Marketing Automation solution. The 20-employee communications company used Intuit Mailchimp on their website to capture email subscribers and run outbound email campaigns.
Implementation centered on standard Marketing Automation capabilities including audience list management, embedded signup forms, campaign templates, basic automated email workflows, and segmentation to support product announcements and customer communications. The deployment was website-centric, with embedded Mailchimp forms and tracking installed on https://www.rusticahardware.com/ to synchronize subscriber data and campaign sends. Operational ownership remained within the marketing function, with a compact governance model focused on single-admin list hygiene, consent capture, and scheduled campaign processes. Rustica Hardware Intuit Mailchimp Marketing Automation integration supported direct email engagement from the website and foundational lifecycle communication workflows for customer communications.
|
|
|
|
|
Marketing Automation | CRM |
|
2017 | 2017 |
|
Rustica Hardware PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Transactional Email | PaaS |
|
2014 | 2014 |
|
Rustica Hardware IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Application Hosting and Computing Services | IaaS |
|
2016 | 2016 |
|
|
|
|
|
Application Hosting and Computing Services | IaaS |
|
2018 | 2018 |
|
|
|
|
|
Content Delivery Network | IaaS |
|
2018 | 2018 |
|
IT Decision Makers and Key Stakeholders at Rustica Hardware
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| Director of Marketing | Director | Marketing | ||||
| Owner | CXO | Finance | ||||
| Purchasing Manager | Manager | Procurement |
Apps Being Evaluated by Rustica Hardware Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||