Boise, 83702, ID,
United States
Saalt Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Saalt and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 25 Saalt employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Saalt has purchased the following applications: Friendbuy Loyalty Platform for Customer Loyalty in 2023, Netlify Platform for Apps Development in 2021, Amazon EC2 for Application Hosting and Computing Services in 2022 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Saalt is running and its propensity to invest more and deepen its relationship with Friendbuy , Netlify , Amazon Web Services (AWS) or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Saalt revenues, which have grown to $4.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Saalt intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Friendbuy | Legacy | Friendbuy Loyalty Platform | Customer Loyalty | CRM | n/a | 2023 | 2023 |
In 2023, Saalt implemented Friendbuy Loyalty Platform as its Customer Loyalty solution to operate an enterprise loyalty program focused on marketing and retention in the United States. The deployment centered on a membership experience designed to increase repeat purchase behavior and average order value among loyalty members.
Friendbuy delivered both loyalty and referral functionality as part of the Friendbuy Loyalty Platform, with direct integrations into Shopify and Klaviyo. The implementation tied loyalty membership logic into Saalt ecommerce workflows and Klaviyo email orchestration, while keeping referral as a distinct functional module to allow separate conversion optimization and measurement.
Operational ownership rested with Saalt marketing and retention teams in the United States, and the program governance included a deliberate decision to decouple referral from loyalty to improve referral conversion. The case data for the Friendbuy Loyalty Platform shows a 41% repeat purchase rate among members and a 28% higher AOV for loyalty members, outcomes reported as part of the program results.
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PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Netlify | Legacy | Netlify Platform | Apps Development | PaaS | n/a | 2021 | 2021 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Amazon Web Services (AWS) | Legacy | Amazon EC2 | Application Hosting and Computing Services | IaaS | n/a | 2022 | 2022 |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Application Hosting and Computing Services | IaaS |
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2022 | 2022 |
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