AI Buyer Insights:

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

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Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Michelin, an e2open customer evaluated Oracle Transportation Management

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

SaaSOptics Data, Technology Stack, and Enterprise Applications
Collaboration
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Google Legacy Google Workspace (Formerly Google G-Suite) Collaboration Collaboration n/a 2013 2013
Online Meeting Scheduling Collaboration 2020 2020
CRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Crunchbase Legacy Crunchbase Enterprise Account Based Marketing CRM n/a 2018 2018
In 2018, SaaSOptics implemented Crunchbase Enterprise. SaaSOptics selected Crunchbase Enterprise as an Account Based Marketing application after confirming data currency through the Crunchbase Daily newsletter and the Crunchbase website, making the product an obvious fit for their sales and marketing intelligence needs. The deployment focused on embedding firmographic and contact intelligence into existing go to market workflows, using Crunchbase Enterprise capabilities for company profiling, prospect discovery, and data enrichment to support account targeting and outreach. Configuration emphasized normalized company records and mapped contact attributes to align with standard Account Based Marketing operational terminology, enabling consistent account and contact-level views for GTM teams. A central element of the implementation was the built-in Salesforce integration, which connected Crunchbase Enterprise to SaaSOptics Salesforce CRM instance so account and contact records could be synchronized into CRM pipelines. The integration supported CRM-first workflows for Sales and Marketing, enabling enriched prospect lists to be pushed into Salesforce for campaign execution and pipeline qualification. Governance elements included establishing field mapping and sync rules within Salesforce, and operational processes for data validation driven by the Crunchbase data feed and daily update signals. Rollout concentrated on Sales and Marketing adoption, with RevOps responsible for maintaining synchronization settings and enforcing data stewardship practices to keep account intelligence current.
Account Based Marketing CRM 2024 2024
Customer Experience CRM 2016 2016
Customer Support CRM 2019 2019
Marketing Analytics CRM 2018 2018
Marketing Automation CRM 2019 2019
Marketing Automation CRM 2020 2020
Sales Automation, CRM, Sales Engagement CRM 2021 2021
PaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Intuit Legacy Intuit Mailchimp Mandrill Transactional Email PaaS n/a 2015 2015
Transactional Email PaaS 2020 2020
Transactional Email PaaS 2020 2020
IaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Application Hosting and Computing Services IaaS 2013 2013
Content Delivery Network IaaS 2017 2017
Content Delivery Network IaaS 2017 2017
IT Decision Makers and Key Stakeholders at SaaSOptics
First Name Last Name Title Function Department Email Phone
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Apps Being Evaluated by SaaSOptics Executives
Date Company Status Vendor Product Category Market
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FAQ - APPS RUN THE WORLD SaaSOptics Technographics

SaaSOptics is a Professional Services organization based in United States, with around 195 employees and annual revenues of $28.0 million.

SaaSOptics operates a diverse technology stack with applications such as Google Workspace (Formerly Google G-Suite), Crunchbase Enterprise and Intuit Mailchimp Mandrill, covering areas like Collaboration, Account Based Marketing and Transactional Email.

SaaSOptics has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as Google, Crunchbase and Intuit.

SaaSOptics recently adopted applications including 6sense Account Engagement Platform in 2024, Salesforce Sales Cloud in 2021 and Chili Piper ChiliCal in 2020, highlighting its ongoing modernization strategy.

APPS RUN THE WORLD maintains an up-to-date database of SaaSOptics’s key decision makers and IT executives, available to Premium subscribers.

Our research team continuously updates SaaSOptics’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.

Subscribe to APPS RUN THE WORLD to access the complete SaaSOptics technographics profile, including detailed breakdowns by category, vendor, and IT decision makers.