Scoppechio
400 W Market St Suite 1400,
Louisville, 40202, KY,
United States
Louisville, 40202, KY,
United States
1 502-584-8787
Media
Scoppechio Technographics
Scoppechio Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Scoppechio and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 250 Scoppechio employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Scoppechio has purchased the following applications: Domo for Analytics and BI in 2015, Microsoft 365 for Collaboration in 2021, Microsoft Oribi Analytics for Marketing Analytics in 2021 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Scoppechio is running and its propensity to invest more and deepen its relationship with Domo , Microsoft , Intuit or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Scoppechio revenues, which have grown to $30.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Scoppechio intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Scoppechio Tech Stack and Enterprise Applications
Scoppechio Analytics and BI
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Domo | Legacy | Domo | Analytics and BI | Analytics and BI | n/a | 2015 | 2018 |
In 2015, Scoppechio implemented Domo as its primary business intelligence platform, selecting a solution in the Analytics and BI category to centralize reporting and historical data analysis. The introduction of Domo created a new revenue stream while streamlining reporting processes and increasing operational efficiency across the agency.
The deployment focused on standard Analytics and BI capabilities, including automated reporting, interactive dashboards, and historical data views to support strategic analysis. Domo was configured to reduce manual report preparation, enabling the MarSci analytics team to shift time from data assembly to accurate analysis and strategy development.
Operational adoption extended across analytics, client strategy, and advertising functions, and the implementation accelerated A/B testing workflows by emphasizing iteration and data driven design. The project also prompted the formation of a research and development team tasked with prototyping analytics-driven offerings to keep the agency on the cutting edge and to build client facing products.
Governance changes centered on process standardization for experimentation and reporting, with a documented shift toward iterative test and learn practices in campaign design. Outcomes reported include a 75% reduction in reporting hours, faster A/B testing cycles, increased agency revenue tied to more effective advertising for clients, and sustained investment in R and D to expand capabilities.
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Scoppechio Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2021 | 2021 |
In 2021, Scoppechio implemented Microsoft 365 as its core Collaboration platform, establishing a cloud-first suite for corporate communications and content workflows. Public site sources indicate Microsoft 365 is in use on the company website, signaling an organization-wide adoption of Microsoft collaboration tools.
The Microsoft 365 deployment consolidated standard Collaboration capabilities, including Exchange Online for email, Microsoft Teams for real-time messaging and meetings, SharePoint Online for intranet and content management, OneDrive for Business for personal file sync, and the Office productivity applications for authoring and editing. Configuration patterns align with a tenant-based cloud architecture, with identity and access control consistent with Microsoft 365 administration models.
Operational coverage spans firm-wide collaboration across editorial, production, marketing and commercial functions, using Microsoft 365 to centralize document management, team communications and meeting orchestration. The presence of Microsoft 365 on the public website reflects integration of cloud-hosted collaboration endpoints into external content delivery and employee-facing services.
Governance was implemented at the tenant level, focusing on administrative policy controls, SharePoint information architecture and Teams provisioning workflows to manage channel sprawl and content lifecycle. Security and compliance controls follow Microsoft 365 native policy constructs to enforce access controls and retention for organizational Collaboration needs.
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Scoppechio CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft Oribi Analytics | Marketing Analytics | CRM | n/a | 2021 | 2021 |
In 2021 Scoppechio deployed Microsoft Oribi Analytics on its public website to establish a centralized Marketing Analytics capability for audience measurement and campaign tracking. Microsoft Oribi Analytics is implemented as the site-level analytics layer, instrumenting page events and conversion points to support funnel analysis and behavior tracking across digital content.
The implementation centers on client-side event capture and configurable dashboards, with an event taxonomy and funnel configuration used to align tracking to marketing and content workflows. Governance focuses on tagging discipline and measurement handoffs to marketing and editorial teams, enabling operationalized dashboards and cohort views for campaign planning and audience analysis.
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Marketing Automation | CRM |
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2021 | 2021 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2021 | 2021 |
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Scoppechio IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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Scoppechio CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Identity and Access Management (IAM) | CyberSecurity |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at Scoppechio
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Vice President, Human Resources | VP | HR | |
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CMO | CXO | Finance | |
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President & COO | CXO | Finance | |
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Apps Being Evaluated by Scoppechio Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Scoppechio IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Scoppechio digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD Scoppechio Technographics
Scoppechio is a Media organization based in United States,
with around 250 employees and annual revenues of $30.0 million.
Scoppechio operates a diverse technology stack with applications such as
Domo, Microsoft 365 and Microsoft Oribi Analytics,
covering areas like Analytics and BI, Collaboration and Marketing Analytics.
Scoppechio has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Domo and Microsoft.
Scoppechio recently adopted applications including
Microsoft 365 in 2021, Microsoft Oribi Analytics in 2021 and Intuit Mailchimp in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Scoppechio’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Scoppechio’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Scoppechio technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.