San Francisco, 94111, CA,
United States
Segment Technographics
Segment Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Segment and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 300 Segment employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Segment has purchased the following applications: Greenhouse ATS for Applicant Tracking System in 2016, MadKudu for ML and Data Science Platforms in 2015, BigMarker for Audio Video and Web Conferencing in 2025 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Segment is running and its propensity to invest more and deepen its relationship with Greenhouse , MadKudu , BigMarker or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Segment revenues, which have grown to $295.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Segment intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Segment Tech Stack and Enterprise Applications
HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Greenhouse | Legacy | Greenhouse ATS | Applicant Tracking System | HCM | n/a | 2016 | 2016 |
|
AI Development
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| MadKudu | Legacy | MadKudu | ML and Data Science Platforms | AI Development | n/a | 2015 | 2015 |
|
Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| BigMarker | Legacy | BigMarker | Audio Video and Web Conferencing | Collaboration | n/a | 2025 | 2025 |
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|
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Collaboration | Collaboration |
|
2024 | 2024 |
|
Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Application, Web and Enterprise Search | Content Management |
|
2019 | 2019 |
|
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|
|
Application, Web and Enterprise Search | Content Management |
|
2021 | 2021 |
|
|
|
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|
Video Editing | Content Management |
|
2014 | 2014 |
|
|
|
|
|
Web Content Management | Content Management |
|
2024 | 2024 |
|
CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Account Based Marketing | CRM |
|
2024 | 2024 |
|
|
|
|
|
Customer Experience | CRM |
|
2014 | 2014 |
|
|
|
|
|
Marketing Analytics | CRM |
|
2016 | 2016 |
|
|
|
|
|
Marketing Analytics, Sales Analytics, Customer Support | CRM |
|
2024 | 2024 |
|
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Marketing Automation | CRM |
|
2015 | 2015 |
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Marketing Automation | CRM |
|
2015 | 2015 |
|
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Marketing Automation | CRM |
|
2025 | 2025 |
|
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|
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|
Partner Relationship Management | CRM |
|
2014 | 2014 |
|
ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Application Performance Management | ITSM |
|
2024 | 2024 |
|
PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
API Management | PaaS |
|
2023 | 2023 |
|
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|
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Apps Development | PaaS |
|
2021 | 2021 |
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|
Apps Development | PaaS |
|
2024 | 2024 |
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|
Apps Development | PaaS |
|
2021 | 2021 |
|
IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Application Hosting and Computing Services | IaaS |
|
2016 | 2016 |
|
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|
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|
Content Delivery Network | IaaS |
|
2016 | 2016 |
|
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Content Delivery Network | IaaS |
|
2021 | 2021 |
|
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|
|
|
Content Delivery Network | IaaS |
|
2025 | 2025 |
|
IT Decision Makers and Key Stakeholders at Segment
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Segment Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||