Nanterre, 92000,
France
Segula Technologies France Technographics
Segula Technologies France Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Segula Technologies France and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 3000 Segula Technologies France employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Segula Technologies France has purchased the following applications: Quantcast Measure for Marketing Analytics in 2019, Kyriba Treasury for Treasury Management in 2017 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Segula Technologies France is running and its propensity to invest more and deepen its relationship with Quantcast , Kyriba or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Segula Technologies France revenues, which have grown to $450.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Segula Technologies France intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Segula Technologies France Tech Stack and Enterprise Applications
Segula Technologies France CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Quantcast | Legacy | Quantcast Measure | Marketing Analytics | CRM | n/a | 2019 | 2019 |
In 2019 Segula Technologies France deployed Quantcast Measure on its corporate website to establish a site level measurement capability. The deployment of Quantcast Measure provided a persistent measurement tag and client side data collection to support audience and traffic analytics across the public web estate.
Configuration focused on classical Marketing Analytics capabilities, including page view and event instrumentation, audience profiling and interest signals, and site traffic segmentation for digital campaign analysis. Quantcast Measure was configured to generate audience segments and measurement feeds that support ongoing web analytics and media planning workflows.
Operational scope centered on the Segula Technologies France corporate website and the digital marketing and web analytics teams responsible for demand generation and content performance. Governance centered on tag management and measurement ownership inside marketing, with implementation aligned to standard privacy controls for web measurement in the French market, and the deployment positioned as the company level Marketing Analytics source for audience and traffic insights.
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Segula Technologies France TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Kyriba | Legacy | Kyriba Treasury | Treasury Management | TRM | n/a | 2017 | 2017 |
In 2017 Segula Technologies France implemented Kyriba Treasury as its Treasury Management platform to centralize core treasury and finance controls across its French operations and to align with a European Service Statement. The implementation established a clear association between Kyriba Treasury and the companys Treasury Management function, signaling a vendor-standard treasury application footprint for cash and compliance workflows.
The deployment concentrated on bank reconciliation on Kyriba and a VAT framework configured within the Kyriba Treasury environment. Implementation work included configuring bank statement ingestion and reconciliation workflows, automated matching rules for statement lines, and VAT handling procedures embedded into payment and reconciliation processes to support European VAT compliance requirements.
Operational coverage and governance targeted finance and treasury teams, with role based access and exception routing to support day to day reconciliation and VAT processing. The project documented service levels under the European Service Statement and established process handoffs for ongoing maintenance and control of Kyriba Treasury as the central Treasury Management system.
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IT Decision Makers and Key Stakeholders at Segula Technologies France
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Apps Being Evaluated by Segula Technologies France Executives
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