Birmingham, 48009, MI,
United States
Shift Digital Technographics
Shift Digital Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Shift Digital and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 500 Shift Digital employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Shift Digital has purchased the following applications: Salesforce Sales Cloud for Sales Automation, CRM, Sales Engagement in 2021, GoDaddy for Application Hosting and Computing Services in 2021 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Shift Digital is running and its propensity to invest more and deepen its relationship with Salesforce , GoDaddy , Microsoft or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Shift Digital revenues, which have grown to $100.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Shift Digital intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Shift Digital Tech Stack and Enterprise Applications
Shift Digital CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Salesforce | Legacy | Salesforce Sales Cloud | Sales Automation, CRM, Sales Engagement | CRM | n/a | 2021 | 2021 |
In 2021 Shift Digital implemented Salesforce Sales Cloud. The implementation positions Salesforce Sales Cloud as the companywide Sales Automation,CRM,Sales Engagement platform and is surfaced on Shift Digital's website to capture and route inbound demand into the sales system.
The deployment is a cloud SaaS configuration of Salesforce Sales Cloud that centralizes contact, lead, and opportunity records. Core Sales Cloud capabilities were configured to support lead management, contact and account management, opportunity tracking, and activity management, with automation to route web-originated leads into sales queues.
Operational coverage focused on sales, account management, and business development functions across the organization. Governance emphasizes a standardized CRM data model, lead assignment rules, and sales process configuration to ensure consistent pipeline stage definitions and activity tracking within Salesforce Sales Cloud.
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Shift Digital IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| GoDaddy | Legacy | GoDaddy | Application Hosting and Computing Services | IaaS | n/a | 2021 | 2021 |
In 2021, Shift Digital implemented GoDaddy to manage its public website and domain assets. The GoDaddy deployment is positioned within Application Hosting and Computing Services and provides domain registration, DNS management, SSL certificate provisioning, and web hosting for shiftdigital.com. The implementation focuses on hosting configuration and DNS resolution to maintain the firm's external web presence for its professional services business.
Operational ownership is organized between marketing and web operations teams that administer GoDaddy for domain lifecycle and certificate management. Configuration emphasis includes standard hosting management, DNS zone controls, and site availability settings consistent with Application Hosting and Computing Services functional workflows. Governance and change control center on centralized domain administration and coordinated content publishing processes to ensure site updates follow established marketing and web operations procedures.
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at Shift Digital
Apps Being Evaluated by Shift Digital Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||