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Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Michelin, an e2open customer evaluated Oracle Transportation Management

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Siesa Data, Technology Stack, and Enterprise Applications
Collaboration
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Microsoft Legacy Microsoft 365 Collaboration Collaboration n/a 2015 2015
CRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
BlueCaribu Legacy BlueCaribu CRM CRM CRM n/a 2022 2022
In 2022, Siesa deployed BlueCaribu CRM as its CRM solution and is using BlueCaribu CRM on the company website to capture and manage customer interactions for its Professional Services business in Colombia. The deployment aligns with the company profile of roughly 950 employees and centralizes inbound web leads and contact data into a single CRM repository, positioning CRM as a primary data source for customer-facing teams. The implementation emphasizes standard CRM functional modules, including web-to-lead capture, contact and account management, opportunity pipeline management, and case or ticket tracking. Configuration work focused on form-based capture on the public website, lead routing rules, and field-level schemas that support sales and service workflows, reflecting typical CRM automation and workflow orchestration capabilities. Integration scope centers on the website integration for front-end lead ingestion and downstream operational flows into sales, marketing, and customer success processes. BlueCaribu CRM is presented as the operational system of record for customer interactions originating from the site, with CRM records feeding internal user interfaces and operational queues used by commercial and support teams across Siesa's Colombia operations. Governance and rollout attention in the implementation included centralized CRM administration, role-based access controls, and process standardization for lead qualification and case handling. BlueCaribu CRM was instrumented to support cross-departmental workflow governance and iterative configuration updates driven by sales and service process owners.
Marketing Automation CRM 2021 2021
Marketing Automation CRM 2022 2022
PaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Twilio Legacy Twilio Sendgrid Transactional Email PaaS n/a 2019 2019
IaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Content Delivery Network IaaS 2021 2021
IT Decision Makers and Key Stakeholders at Siesa
First Name Last Name Title Function Department Email Phone
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Apps Being Evaluated by Siesa Executives
Date Company Status Vendor Product Category Market
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FAQ - APPS RUN THE WORLD Siesa Technographics

Siesa is a Professional Services organization based in Colombia, with around 950 employees and annual revenues of $79.0 million.

Siesa operates a diverse technology stack with applications such as Microsoft 365, BlueCaribu CRM and Twilio Sendgrid, covering areas like Collaboration, CRM and Transactional Email.

Siesa has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as Microsoft, BlueCaribu and Twilio.

Siesa recently adopted applications including BlueCaribu CRM in 2022, SharpSpring Marketing Automation in 2022 and Intuit Mailchimp in 2021, highlighting its ongoing modernization strategy.

APPS RUN THE WORLD maintains an up-to-date database of Siesa’s key decision makers and IT executives, available to Premium subscribers.

Our research team continuously updates Siesa’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.

Subscribe to APPS RUN THE WORLD to access the complete Siesa technographics profile, including detailed breakdowns by category, vendor, and IT decision makers.