Simbisa Brands Ghana Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Simbisa Brands Ghana and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 250 Simbisa Brands Ghana employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Simbisa Brands Ghana has purchased the following applications: GoDaddy Webmail for Collaboration in 2015, WordPress for Web Content Management in 2016, Rancard for Personalization and Product Recommendations in 2020 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Simbisa Brands Ghana is running and its propensity to invest more and deepen its relationship with GoDaddy , Microsoft , Salesforce or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Simbisa Brands Ghana revenues, which have grown to $10.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Simbisa Brands Ghana intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| GoDaddy | Legacy | GoDaddy Webmail | Collaboration | Collaboration | n/a | 2015 | 2015 |
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Collaboration | Collaboration |
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2018 | 2018 |
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Collaboration | Collaboration |
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2023 | 2023 |
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Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Automattic | Legacy | WordPress | Web Content Management | Content Management | n/a | 2016 | 2016 |
|
eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Rancard | Legacy | Rancard | Personalization and Product Recommendations | eCommerce | n/a | 2020 | 2020 |
In 2020, Simbisa Brands Ghana deployed Rancard's Diem ordering and commerce platform, implementing Rancard in the Personalization and Product Recommendations category. The implementation was positioned to capture mobile-first orders in Ghana using shortcode, USSD and social channels, with the deployment explicitly recording roughly 20,000 orders totalling GHS 1,000,000 in 2020.
The configuration emphasized commerce and messaging capabilities, with inferred use of personalization and product recommendations functionality driven by behavioral signals from ordering and messaging workflows. Rancard's Diem ordering and commerce platform was configured to support order capture, conversational messaging, and inline recommendations at point of order, aligning functional terminology with Personalization and Product Recommendations for product suggestion and targeted messaging.
Operational coverage focused on Ghana retail operations and customer engagement functions, centering on order management, marketing communications and frontline sales channels. Rollout and governance centered on channel configuration and messaging workflow rules to standardize confirmations and recommendation triggers, with process changes routed through commercial teams to manage order flows and customer interactions.
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Tag Management | CRM |
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2018 | 2018 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2015 | 2015 |
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Application Hosting and Computing Services | IaaS |
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2019 | 2019 |
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2016 | 2016 |
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Domain Name System (DNS) | IaaS |
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2015 | 2015 |
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CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
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Application Security (AppSec) | CyberSecurity |
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2016 | 2016 |
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Secure Sockets Layer (SSL) | CyberSecurity |
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2016 | 2016 |
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Secure Sockets Layer (SSL) | CyberSecurity |
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2017 | 2017 |
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Secure Sockets Layer (SSL) | CyberSecurity |
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2019 | 2019 |
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| First Name | Last Name | Title | Function | Department | Phone | |
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| Date | Company | Status | Vendor | Product | Category | Market |
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