Simpals Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Simpals and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 200 Simpals employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Simpals has purchased the following applications: Google Workspace (Formerly Google G-Suite) for Collaboration in 2014, Vimeo Online Video Editor for Video Editing in 2021, Admixer.DMP for Data Management Platform in 2019 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Simpals is running and its propensity to invest more and deepen its relationship with Google , Facebook , Salesforce or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Simpals revenues, which have grown to $10.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Simpals intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Workspace (Formerly Google G-Suite) | Collaboration | Collaboration | n/a | 2014 | 2014 |
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Collaboration | Collaboration |
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2018 | 2018 |
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Collaboration | Collaboration |
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2022 | 2022 |
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Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Vimeo | Legacy | Vimeo Online Video Editor | Video Editing | Content Management | n/a | 2021 | 2021 |
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Web Content Management | Content Management |
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2012 | 2012 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Admixer | Legacy | Admixer.DMP | Data Management Platform | CRM | n/a | 2019 | 2019 |
In 2019, Simpals implemented Admixer.DMP, a Data Management Platform. The deployment aggregated first party behavioral data from the 999.md marketplace and built over 500 audience segments for programmatic activation and data monetization across the publisher network in Moldova. Admixer.DMP was provisioned inside Admixer's ecosystem to enable centralized audience management and activation across Simpals publishing properties.
Functional scope included audience segmentation, profile stitching, and segment syndication for programmatic channels, enabling advertisers to target purchase intent and affinity audiences. Integrations were focused on ingesting event streams from the 999.md marketplace and syndicating segments to the Simpals publisher network and programmatic demand endpoints via Admixer's activation layer. Operational coverage centered on Simpals advertising and monetization teams and on publisher inventory across Moldova, with governance aligned to segment definitions and commercial data monetization policies. The deployment increased publishers' monetization potential and provided advertisers more precise targeting options through Admixer's ecosystem.
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Marketing Automation | CRM |
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2024 | 2024 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2023 | 2023 |
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Tag Management | CRM |
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2021 | 2021 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2019 | 2019 |
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Domain Name System (DNS) | IaaS |
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2014 | 2014 |
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CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Identity and Access Management (IAM) | CyberSecurity |
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2022 | 2022 |
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