Amsterdam, 1055 AA,
Netherlands
Site Nu Technographics
Site Nu Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Site Nu and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 10 Site Nu employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Site Nu has purchased the following applications: Google Workspace (Formerly Google G-Suite) for Collaboration in 2022, Hubspot CRM for CRM in 2022, Atlassian Jira Service Desk for IT Service Management in 2020 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Site Nu is running and its propensity to invest more and deepen its relationship with Google , HubSpot , Contentsquare or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Site Nu revenues, which have grown to $1.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Site Nu intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Site Nu Tech Stack and Enterprise Applications
Site Nu Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Workspace (Formerly Google G-Suite) | Collaboration | Collaboration | n/a | 2022 | 2022 |
In 2022, Site Nu implemented Google Workspace (Formerly Google G-Suite) as its primary Collaboration platform. The company, based in the Netherlands with approximately 10 employees, references use of Google Workspace on its public website, indicating the application is provisioned for corporate communication and document collaboration. Google Workspace (Formerly Google G-Suite) is configured to provide core collaboration services including Gmail, Calendar, Drive, Docs, and Meet to support day to day communications and coauthoring. The deployment leverages the Google Admin console for centralized account and domain management.
The deployment scope covers the entire organization and supports professional services workflows such as client proposals, project coordination, and internal communications. Administrative configuration includes centralized user provisioning, shared drives, role aligned access controls, and collaboration permission settings. The implementation uses Google Workspace administration capabilities to enforce account security, collaboration permissions, and centralized management of email and document sharing. This implementation is classified under the Collaboration category and supports Site Nus core productivity and client delivery functions.
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Site Nu CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| HubSpot | Legacy | Hubspot CRM | CRM | CRM | n/a | 2022 | 2022 |
In 2022, Site Nu deployed Hubspot CRM as its primary CRM. The cloud hosted Hubspot CRM is embedded on the Site Nu website to capture leads and instrument visitor tracking, providing contact capture and lifecycle visibility for a 10 person professional services firm.
Configuration centered on contact management, deal pipeline configuration, web forms and on site chat widgets, email tracking, and consolidated activity timelines. The implementation uses the Hubspot CRM tracking code on the website to attribute form and chat interactions to centralized records, and it establishes basic role based access and ownership rules to support consistent lead routing. Site Nu Hubspot CRM supports sales and marketing operations within the CRM application category as the single system of record for customer engagement and ongoing client communications.
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Customer Experience | CRM |
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2016 | 2016 |
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Digital Advertising Platform | CRM |
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2022 | 2022 |
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Marketing Automation | CRM |
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2018 | 2018 |
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Marketing Automation | CRM |
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2022 | 2022 |
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Site Nu ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Atlassian | Legacy | Atlassian Jira Service Desk | IT Service Management | ITSM | n/a | 2020 | 2020 |
In 2020, Site Nu implemented Atlassian Jira Service Desk for IT Service Management. The Atlassian Jira Service Desk instance is exposed as a customer facing request portal on the Site Nu website to centralize client inquiries for the professional services firm.
Implementation focused on ticketing and request intake capabilities typical of IT Service Management, including configured request types, agent queues, and automation rules to route issues to appropriate staff. For a 10 person organization, configuration is concentrated at the project level to keep workflows simple while providing SLA aware queues and status tracking. Agents use the Jira interface to manage incidents and service requests across client support and internal IT tasks.
Operational coverage centers on client facing support and core service delivery functions, with the website portal serving as the primary intake channel. Governance and access controls are managed inside the application using role based agent permissions and workflow schemes to align request handling with existing service processes. The deployment is presented as an embedded web intake solution for ongoing service management.
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Site Nu IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2015 | 2015 |
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IT Decision Makers and Key Stakeholders at Site Nu
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Apps Being Evaluated by Site Nu Executives
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