Henderson, 89053-0507, NV,
United States
Smart Host Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Smart Host and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 10 Smart Host employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Smart Host has purchased the following applications: MetricsCube for Analytics and BI in 2023, AdRoll for Digital Advertising Platform in 2014, WHMCS for Application Hosting and Computing Services in 2014 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Smart Host is running and its propensity to invest more and deepen its relationship with INBS.Software , NextRoll , Microsoft or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Smart Host revenues, which have grown to $1.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Smart Host intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Analytics and BI
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| INBS.Software | Legacy | MetricsCube | Analytics and BI | Analytics and BI | n/a | 2023 | 2023 |
In 2023, Smart Host deployed MetricsCube on its website, establishing a web-centric analytics footprint for the 10 employee professional services firm. Smart Host uses MetricsCube for Analytics and BI to support marketing and client acquisition business functions, with the full application name MetricsCube referenced in site instrumentation and dashboarding.
The implementation centers on client side tracking and dashboard configuration, leveraging MetricsCube capabilities for event tracking, session analytics, funnel analysis, and KPI monitoring. Configuration work emphasized page level tagging, custom event schemas for conversion points, and role based dashboards that surface acquisition and engagement metrics.
Operational coverage is focused on the public website, where MetricsCube captures session and conversion data and feeds it into configured dashboards for review. The deployment architecture is web embedded, with tracking scripts instrumented across key pages and dashboards provisioned for small team access, reflecting an Analytics and BI approach tailored to a lean operational model.
Governance and rollout followed a centralized ownership model, with a single operational owner responsible for tag plan, dashboard access, and periodic updates to event definitions. The deployment supports marketing and client engagement workflows, aligning MetricsCube configuration to business process needs without introducing additional enterprise integrations.
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| NextRoll | Legacy | AdRoll | Digital Advertising Platform | CRM | n/a | 2014 | 2014 |
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Digital Advertising Platform | CRM |
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2014 | 2014 |
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Tag Management | CRM |
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2022 | 2022 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| WebPros | Legacy | WHMCS | Application Hosting and Computing Services | IaaS | n/a | 2014 | 2014 |
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Application Hosting and Computing Services | IaaS |
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2023 | 2023 |
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Content Delivery Network | IaaS |
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2022 | 2022 |
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CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Endpoint Detection and Response (EDR) | CyberSecurity |
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2021 | 2021 |
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