Smarter
Location
86-90 Paul Street,
London, EC2A 4NE,
United Kingdom
Website
https://www.smarter.am/
Phone
44 20 7096-3210
Artw industry
Consumer Packaged Goods
Employee
Revenue

Smarter Technographics

Smarter Software Purchases and Digital Transformation Initiatives

Discover the latest software purchases and digital transformation initiatives being undertaken by Smarter and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 10 Smarter employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.

During our research, we have identified that Smarter has purchased the following applications: HostGator for Application Hosting and Computing Services in 2014, Sentry for Application Performance Management in 2020, Cisco Webex Meetings for Audio Video and Web Conferencing in 2020 and the related IT decision-makers and key stakeholders.

Our database provides customer insight and contextual information on which enterprise applications and software systems Smarter is running and its propensity to invest more and deepen its relationship with HostGator , Web.com Group , IBM or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.

We have been analyzing Smarter revenues, which have grown to $1.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Smarter intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.

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Smarter Data, Technology Stack, and Enterprise Applications
IaaS
Vendor
Old Product
New Product
Category
Market
VAR/SI
When
Live
HostGator Legacy HostGator Application Hosting and Computing Services IaaS n/a 2014 2014
Application Hosting and Computing Services IaaS 2014 2014
Application Hosting and Computing Services IaaS 2017 2017
Application Hosting and Computing Services IaaS 2019 2019
Application Hosting and Computing Services IaaS 2024 2024
Cloud Storage IaaS 2016 2016
Content Delivery Network IaaS 2025 2025
Content Delivery Network IaaS 2018 2018
Content Delivery Network IaaS 2021 2021
Content Delivery Network IaaS 2022 2022
ITSM
Vendor
Old Product
New Product
Category
Market
VAR/SI
When
Live
Functional Software Legacy Sentry Application Performance Management ITSM n/a 2020 2020
Collaboration
Vendor
Old Product
New Product
Category
Market
VAR/SI
When
Live
Cisco Systems Legacy Cisco Webex Meetings Audio Video and Web Conferencing Collaboration n/a 2020 2020
Collaboration Collaboration 2015 2015
AI-Powered Application
Vendor
Old Product
New Product
Category
Market
VAR/SI
When
Live
Chatbots and Conversational AI AI-Powered Application 2014 2014
Chatbots and Conversational AI AI-Powered Application 2017 2017
CRM
Vendor
Old Product
New Product
Category
Market
VAR/SI
When
Live
Customer Experience CRM 2020 2020
Customer Support CRM 2016 2016
Digital Advertising Platform CRM 2024 2024
Digital Advertising Platform CRM 2023 2023
Marketing Analytics CRM 2018 2018
Marketing Analytics CRM 2019 2019
Marketing Analytics CRM 2021 2021
Marketing Automation CRM 2020 2020
Marketing Automation CRM 2023 2023
Marketing Automation CRM 2024 2024
Tag Management CRM 2018 2018
eCommerce
Vendor
Old Product
New Product
Category
Market
VAR/SI
When
Live
eCommerce eCommerce 2018 2018
eCommerce eCommerce 2024 2024
TRM
Vendor
Old Product
New Product
Category
Market
VAR/SI
When
Live
Governance, Risk and Compliance TRM 2023 2023
CyberSecurity
Vendor
Old Product
New Product
Category
Market
VAR/SI
When
Live
Identity and Access Management (IAM) CyberSecurity 2023 2023
Web Application Firewalls (WAF), Phishing Protection CyberSecurity 2025 2025
SCM
Vendor
Old Product
New Product
Category
Market
VAR/SI
When
Live
Order Management SCM 2023 2023
ERP Financial Management
Vendor
Old Product
New Product
Category
Market
VAR/SI
When
Live
Payment Processing ERP Financial Management 2020 2020
Payment Processing ERP Financial Management 2020 2020
Payment Processing ERP Financial Management 2022 2022
Payment Processing ERP Financial Management 2021 2021
Payment Processing ERP Financial Management 2023 2023
Payment Processing ERP Financial Management 2024 2024
PaaS
Vendor
Old Product
New Product
Category
Market
VAR/SI
When
Live
Transactional Email PaaS 2015 2015
Content Management
Vendor
Old Product
New Product
Category
Market
VAR/SI
When
Live
Web Content Management Content Management 2020 2020
IT Decision Makers and Key Stakeholders at Smarter
First Name Last Name Title Function Department Email Phone
No data found
Show All Contacts
Apps Being Evaluated by Smarter Executives
Date Company Status Vendor Product Category Market
No data found
FAQ - APPS RUN THE WORLD Smarter Technographics

Smarter is a Consumer Packaged Goods organization based in United Kingdom, with around 10 employees and annual revenues of $1.0 million.

Smarter operates a diverse technology stack with applications such as HostGator, Sentry and Cisco Webex Meetings, covering areas like Application Hosting and Computing Services, Application Performance Management and Audio Video and Web Conferencing.

Smarter has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as HostGator, Functional Software and Cisco Systems.

Smarter recently adopted applications including Cloudflare CDN in 2025, Cloudflare Bot Management in 2025 and GoDaddy in 2024, highlighting its ongoing modernization strategy.

APPS RUN THE WORLD maintains an up-to-date database of Smarter’s key decision makers and IT executives, available to Premium subscribers.

Our research team continuously updates Smarter’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.

Subscribe to APPS RUN THE WORLD to access the complete Smarter technographics profile, including detailed breakdowns by category, vendor, and IT decision makers.